| E-HRM: An Innovative Tool for Organisational Performance Menka Indian Journal of Applied Research 5 (2), 12-15, 2015 | 5 | 2015 |
| Effective cloud computing: Innovations and challenges S Syal, M Goswami International Journal of Management Research and Reviews 2 (10), 1800, 2012 | 5 | 2012 |
| Financial Evaluation of Non-banking Financial Institutions:An Insight S Syal, M Goswami Indian Journal of Applied Research, ISSN-2249-555x 2 (2), 69-71, 2012 | 4 | 2012 |
| Evidence on usage of social media platform's among FMCG users Journal of fundamentals and comparative research- Shodhsamhita 9, 612-622, 2022 | | 2022 |
| Integration of Social Media in empowering green marketing strategies Menka Revive to Survive: Initiatives and Innovations, 81-89, 2021 | | 2021 |
| Social Media Communication: A Study on Social Media Strategies On Consumer Engagement Menka The Journal of Oriental Research Madras 92 (46), 19-35, 2021 | | 2021 |
| Influence of social media strategies on consumer decision making process an empirical study of select FMCG products Menka, SK Sharma Chandigarh, 2020 | | 2020 |
| A reflection on sales and marketing professionals of pharmaceutical industry during Covid 19 pandemic Menka The new normal socio-economic environment in India A vision beyond Covid 19 …, 2020 | | 2020 |
| An insight on relevance of social media platform in consumer purchase decision SK Sharma, Menka Shodh sarita Quartly bilingual research journal , ISSN 2348-2397 7 (26-v …, 2020 | | 2020 |
| Consumer Engagement through Social Media: An Imperative Factor to Influence Consumer Purchase Decision Menka, SK Sharma Nepalese Journal of Management ISSN 2392 -4152 7 (1), 97-107, 2020 | | 2020 |
| Influence of Peer Communication in Social Networking Sites on Consumer Purchase Intention Menka Zenith International Journal of Multidisciplinary Research Online ISSN: 2231 …, 2019 | | 2019 |
| Mobile Banking: A revolutionary tool in the Digital era Menka Changing Scenario of Indian Banking Sector, 362-367, 2019 | | 2019 |
| Green Purchase Behaviour : The effect of Influential factors on consumer behaviour regarding Eco-friendly products Menka Sanskruti International Multidisciplinary Research Journal 3 (3), 32-45, 2018 | | 2018 |
| Higher Education: Exploration of Opportunities and Challenges Menka International Journal of Research in Commerce,IT and Management 5 (1), 107-110, 2015 | | 2015 |
| Essence of Media and its Impact on Society S Syal, G Menka Indian Journal of Scholarly Research 2 (6), 39-42, 2013 | | 2013 |
| 'Consumer is the King'-A Myth or Reality? S Syal, M Goswami International Journal of Innovative Research and Development, 363-373, 2012 | | 2012 |
| Efficiency of Banks in providing Financial Assistance to the Women Entrepreneurs: A Case Study M Syal, Subina: Goswami International Journal of Business and Management Tomorrow 2 (9), 1-5, 2012 | | 2012 |
| Efficiency of Banks in Providing Financial Assistance to the Women Entrepreneurs: A Case Study MS Syal, MM Goswami | | |
