Green marketing and its impact on consumer buying behaviour on green products with special reference to selected districts of Tamilnadu S Poongodi, S Gowri IOSR Journal of Humanities and Social Science (IOSR-JHSS) 22 (11), 78-82, 2017 | 7 | 2017 |
The financial literacy and saving/investment behaviour among Indian women: with special references to Erode city S Poongodi, S Gowri Intercontinental Journal of Finance Research Review 4 (5), 41-53, 2016 | 5 | 2016 |
Consumers’ Buying Behavior towards Online Shopping-An Empirical Study in Bangalore City. DS Poongodi The International Research Journal of Commerce & Behavioural Science 5 (2), 5-11, 2015 | 3* | 2015 |
Apparel choice and buying behaviors of college girls S Poongodi, M Gokulapriya Intercontinental Journal of Marketing Research Review 5 (9), 2017 | 2 | 2017 |
A study on Critical View of Women Employees in Banking Sector with Special Reference to Erode City SK Poongodi International Journal of Management and Development Studies 4 (4), 384-389, 2015 | 1 | 2015 |
A Theoretical Perspective of Green Marketing DS Poongodi Nehru Journal of Management and Research 1 (16), 72-78, 2017 | | 2017 |
Impact of Digital India on Society DS Poongodi Journal of Management and Science 1, : 227-230, 2017 | | 2017 |
Green Marketing Roles and Development DS Poongodi Jamal Academic Research Journal- An Interdisciplinary 9, 257-261, 2016 | | 2016 |
Empowerment of Women Entrepreneur through Self Help Groups Marketing Practices and Strategies with special reference to Erode City DS Poongodi Primax International Journal of Commerce and Management Research, 277-283, 2016 | | 2016 |
A Study on Customer Satisfaction and Customer Expectation regarding Handloom Weavers among Erode Town DS Poongodi International Journal of Management and Commerce Innovations 4 (1), 576-582, 2016 | | 2016 |
Customers’ Awareness towards Online Shopping – An Exploratory Study in Bangalore City. DS Poongodi The International Research Journal of Economics & Business Studies 5 (3), 33-38, 2016 | | 2016 |
Customers’ Satisfactions towards Online Shopping-An Empirical Evaluation in Bangalore City. DS Poongodi The International Research Journal of Social Science & Management 5 (8), 178-186, 2015 | | 2015 |
Analysis of Financial Health & Viability of Dindigul Central Cooperative Bank DS Poongodi Proceeding of International Seminar on The Role of Social Enterprises in the …, 2015 | | 2015 |
Service Quality & Patient’s Satisfaction in Health Care Sector With Special Reference In Erode District DS Poongodi IOSR - Journals International Organisation of Scientific Research, 23-27, 2015 | | 2015 |
An Empirical Study on Customers’ Usage Pattern of On-Line Shopping with Reference to Bangalore City DS Poongodi European Journal of Commerce and Management Research 2 (1), 30-32, 2015 | | 2015 |
An Empirical Study on Customers’ Usage Pattern of On-Line Shopping with Reference to Bangalore City DS Poongodi INDO Global Journal of Commerce and Economics 2 (1), 30-32, 2015 | | 2015 |
Modern Technology in Smart Phones DS Poongodi Impact on Agricultural Development in India- Challenges and Prospects, 107-109, 2014 | | 2014 |
A Case Study on Irulas Snake Catcher’s Industrial Cooperative Societies DS Poongodi National Seminar on Cooperative Enterprises for Sustainable Development, 140 …, 2014 | | 2014 |
Challenges of Green Marketing DS Poongodi Managerial Herald Bi-Annual Journal of Thoughts 1 (2), 112-113, 2012 | | 2012 |
Service Quality and Patients’ Satisfaction in the Health Care Sector: An Empirical Assessment of the Servqual Scale D Subashini, S Poongodi | | |