| “Financial Inclusion – A Sustainable Competitive Strategy For Improving The Banking Performance and Living Standard of The Rural Population” DK Srinivasan Think India Journal, UGC Approved Journal 22 (21), 936-951, 2020 | | 2020 |
| The Sports Celebrity Activation in Viewers’ Minds And Possible Brand Positioning ESDDV Dr.K.Srinivasan Shanlax International Journal of Management, UGC Approved Journal Number 5 …, 2018 | | 2018 |
| Policy Holders Perception Towards LIC With Reference to Tirupattur Town Dr.D.Vetrivelan, Dr.M.Krishnamoorthi and Dr.K.Srinivasan Shanlax International Journal of Management, UGC Approved Journal 5 (3), 41-46, 2018 | | 2018 |
| A Study on the Quality of Services Offered by Public and Private Sector Banks in Vellore District, Tamil nadu K Srinivasan Bharathiar University, Coimbatore, 2018 | | 2018 |
| Determinants of Customer’s Adoption Behavior Towards Mobile Banking Services KSE Sangavi Shanlax International Journal of Management, UGC Approved Journal Number …, 2017 | | 2017 |
| Impact of Goods and Services Tax in Indian Economy K Srinivasan 3rd National Conference on “Recent Innovations in Engineering/Technology …, 2017 | | 2017 |
| Factors Influencing Customer Adoption Behavior of Mobile Banking Services K Srinivasan National Conference on “Recent Innovations in Engineering, Technology …, 2017 | | 2017 |
| Challenges & Opportunities in Distributing Services Through Electronic Channels K Srinivasan The Secret of Business Success Organized by P.G & Research Department of …, 2017 | | 2017 |
| Overview of Goods and Services Tax in India K Srinivasan GST Framework & its implementation in India, 2017 | | 2017 |
| Overview of Emotional Intelligence and Education JDMK Srinivasan International Research Journal of Management and Humanities (IRJMH) 3 (1), 23-28, 2016 | | 2016 |
| Services Marketing Through Social Media, Social Networking Sites and E-Wom – A Theoretical Perspective KSJ Dheeba International Research Journal of Management and Humanities (IRJMH) 3 (1 …, 2016 | | 2016 |
| Service Quality of Automated Teller Machines in Vellore District, Tamil Nadu KSDS Srividhya International Journal of Consumerism (IJC) 5 (1), 42-46, 2016 | | 2016 |
| Green Banking Practices and Initiatives in India K Srinivasan Recent Innovations in Engineering, Technology, Management and Applications, 2016 | | 2016 |
| Internet Banking and Its Impact on the Service Quality of the Public and Private Sector Banks in Vellore District, Tamilnadu KSDS Srividhya Indo-International Journal of Multidisciplinary Research (IAJMR) 2 (2), 63, 2016 | | 2016 |
| Organizational Citizenship Behavior and Its Effect on Total Quality Management and Organizational Performance K Srinivasan International Journal of Science Technology and Humanities 1 (1), 490-492, 2016 | | 2016 |
| Impact of Service Quality on Customer Loyalty with Reference to Private and Public Sector Banks in Vellore District, Tamilnadu KSDS Srividhya Bonfring International Journal of Industrial Engineering and Management …, 2015 | | 2015 |
| A Study On Employer Branding Practices with Special Reference to Selected Private Companies in Vellore District, Tamilnadu Dr. A. Ashok kumar, K. Srinivasan and R. Usha International Journal of Applied Engineering Research 10 (30), 22757-22762, 2015 | | 2015 |
| An Assessment of Service Quality Gaps of Selected Private Banks in Vellore District, Tamilnadu DSSDAA K. Srinivasan International Journal of Applied Engineering Research 10 (30), 23047-23052, 2015 | | 2015 |
| An Analysis on Various Articles Published in Various Journals on Service Quality of Indian Banking Sector DSSDAA K. Srinivasan International Research Journal of Commerce 11 (11), 62-67, 2014 | | 2014 |
| A Study on women micro entrepreneurs with special reference to self help groups in Tirupattur RUDAA K. Srinivasan International Research Journal of Commerce 7 (7), 1-7, 2014 | | 2014 |
