| IMPULSE BUYING BEHAVIOR OF CONSUMERS: AN EMPIRICAL STUDY DMS Dr. Malathi Gottumukkala ,Dr. K. Naga Sundari Madhya-Bharti-Humanities and Social Sciences (Print Only) Peer Reviewed Half …, 2023 | 3* | 2023 |
| Worklife balance of women educators during Covid-19 pandemic KN Sundari, M Gottumukkala, T Prameela, SK Ghanta Mukt Shabd Journal, IX, 16-24, 2020 | 3 | 2020 |
| Total Quality Management in Indian Dairy Industry (A Comparative Study on Select Units in Dairy Industry) DRSP Dr. Malathi Gottumukkala IOSR Journal of Business and Management (IOSR-JBM) 19 (06), 13-17, 2017 | 2* | 2017 |
| Millennial Managers Expectations From Their Work Place – A Case Study DTP Dr. Malathi Gottumukkala, Dr. K. Naga Sundari Academic Leadership (Online Journal ) 21 (07), 31-38, 2020 | 1 | 2020 |
| Customer Satisfaction On Service Quality Dimensions In Airlines KN Sundarai, M Gottumukala UGC Care Listed Journal) ISSN, 2320-7698, 0 | 1 | |
| Issues and Challenges of Large-Scale Industries: A Study Contributing to Industry Resilience S Manchem, M Gottumukkala, KN Sundari The Framework for Resilient Industry: A Holistic Approach for Developing …, 2024 | | 2024 |
| Green Advertisements Vs Green Washing: An Empirical Analysis on Consumer Perceptual Gap DKNS Dr. Malathi Gottumukkala COMMMUNICATION AND MANAGEMENT JOURNAL 8 (11), 340-349, 2023 | | 2023 |
| FACTORS IMPEDING THE CAREER ADVANCEMENT OF WOMEN IN THE CORPORATE SECTOR: AN EMPIRICAL STUDY DKNSDMGDM Shireesha Phalanx: A Quarterly Review for Continuing Debate 18 (1), 133-138, 2023 | | 2023 |
| GEN Z’s PERCEPTION TOWARDS ENTREPRENEURIAL CAPABILITIES DKNS Dr. Malathi Gottumukkala GRADIVA REVIEW JOURNAL 9 (3), 431-440, 2023 | | 2023 |
| Parents Perception towards the Post-Covid19 Behavioral Changes among School Going Children DKNS Dr. Malathi Gottumukkala GRADIVA REVIEW JOURNAL 9 (3), 423-430, 2023 | | 2023 |
| PERCEPTION OF WOMEN TOWARDS THE GLASS CEILING - AN EMPIRICAL STUDY DMS Dr. Malathi Gottumukkala, Dr. K. Naga Sundari Journal of the Asiatic Society of Mumbai 97 (1), 118-123, 2023 | | 2023 |
| CUSTOMER SATISFACTION ON SERVICE QUALITY DIMENSIONS IN AIRLINES DKNS Dr. Malathi Gottumukkala Phalanx: A Quarterly Review for Continuing Debate 17 (04), 153-157, 2022 | | 2022 |
| GLASS CEILING FACTORS AFFECTING WOMEN'S CAREER IN CORPORATE ORGANIZATIONS: A CASE STUDY DKNS Dr. Malathi Gottumukkala Journal of the Asiatic Society of Mumbai 96 (12), 124-128, 2022 | | 2022 |
| CUSTOMER SATISFACTION ON SERVICE QUALITY DIMENSIONS IN AIRLINES DKNS Dr. Malathi Gottumukkala Phalanx: A Quarterly Review for Continuing Debate 17 (4), 153-157, 2022 | | 2022 |
| GLASS CEILING FACTORS AFFECTING WOMEN'S CAREER IN CORPORATE ORGANIZATIONS: A CASE STUDY DKNS Dr. Malathi Gottumukkala Journal of the Asiatic Society of Mumba 96 (12), 124-128, 2022 | | 2022 |
| DIGITAL MARKETING STRATEGIES OF ORGANIC FOOD PRODUCTS WITH SPECIAL REFERENCE TO AGRICULTURAL SECTOR DM Gottumukkala ANVESAK 51 (2), 161-165, 2021 | | 2021 |
| CRITICAL SUCCESS FACTORS OF TQM IN INDIAN DAIRY INDUSTRY-A FACTOR ANALYSIS APPROACH DM Gottumukkala ANVESAK 51 (2), 134-140, 2021 | | 2021 |
| CONSUMERS’ BUYING BEHAVIOR TOWARDS ORGANIC FOOD PRODUCTS DM Gottumukkala ANVESAK 51 (2), 36-40, 2021 | | 2021 |
| PERFORMANCE AND RECOVERY OF TOURISM INDUSTRY DURING PANDEMIC - THE WAY FORWARD DKNS Dr. Malathi Gottumukkala SELP Journal of Social Science - A Blind Review & Refereed Quarterly Journal …, 2021 | | 2021 |
| Renaissance-2021 Paper: Travel and Hospitality Industry: COVID-19 Impacts and Strategic Responses DM Gottumukkala International (within country) 2 (Christ University), 4, 2021 | | 2021 |
Dr. K. Naga SundariAssociate Professor, PG Department of Business Administration, Maris Stella College, VijayawadaVerified email at marisstella.ac.in
