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Ashutosh Mohan
Ashutosh Mohan
Associate Professor (Marketing & SCM), Institute of Management Studies, Faculty of Management
Verified email at fmsbhu.ac.in
Title
Cited by
Cited by
Year
Mobile wallets adoption: Pre-and post-adoption dynamics of mobile wallets usage
D Jaiswal, V Kaushal, A Mohan, P Thaichon
Marketing Intelligence & Planning 40 (5), 573-588, 2022
592022
Goods and services tax (GST) implementation in India: A SAP–LAP–Twitter analytic perspective
AK Deshmukh, A Mohan, I Mohan
Global Journal of Flexible Systems Management 23 (2), 165-183, 2022
492022
Role of lean six sigma in the Indian MSMEs during COVID-19
MN Mishra, A Mohan, A Sarkar
International Journal of Lean Six Sigma 12 (4), 697-717, 2021
402021
Analysis of Indian retail demand chain using total interpretive modeling
AK Deshmukh, A Mohan
Journal of modelling in management 12 (3), 322-348, 2017
312017
Cash rich to cashless market: Segmentation and profiling of Fintech-led-Mobile payment users
D Jaiswal, A Mohan, AK Deshmukh
Technological Forecasting and Social Change 193, 122627, 2023
262023
Demand Chain Management: The Marketing and Supply Chain Interface Redefined.
AK Deshmukh, A Mohan
IUP Journal of Supply Chain Management 13 (1), 2016
222016
Conceptualization and development of a supply chain-customer relationship management (SC2R-M) synergy mode
A Mohan, AK Deshmukh
Journal of Supply Chain Management Systems 2 (3), 9-25, 2013
132013
Lean approach: some insights
A Mohan, S Sharma
Journal of advances in Management Research 1 (1), 48-55, 2003
132003
Factors leading to customer satisfaction in dairy industry: A study in Indian perspective
DR Kumar, A Mohan
International Journal on Customer Relations 6 (1), 2018
92018
Antecedent of dairy supply chain management practices: a conceptual framework
R Kumar, A Mohan
Journal of Supply Chain Management Systems 3 (1), 48, 2014
82014
Role of information and communication technology (ICT) in Indian small and medium retail enterprises (SMREs)
A Mohan, PV Rajeev
International Conference on Technology and Business Management, 701-712, 2012
42012
Achieving Supply Chain Management (SCM)-Customer Relationship Management (CRM) Synergy Through Information and Communication Technology (ICT) Infrastructure in Knowledge Economy
A Mohan, S Lal
Enterprise Information Systems: Concepts, Methodologies, Tools and …, 2011
32011
Influence of Social Interaction on Customer Experience in Tourism Industry
N Agarwal, A Mohan
PURUSHARTHA-A journal of Management, Ethics and Spirituality 14 (2), 104-116, 2021
22021
Exploring consumer preferred food attributes in India
AK Deshmukh, A Mohan
Business Review (gbr), 54, 2015
22015
Role of Relationship Marketing in Demand Chain Collaboration
AD A Mohan
Exploring Customer Dynamics: A Relationship and Behavioural Approach 1, 67-79, 2012
2*2012
Modeling Demand Chain Management (DCM) Processes for Indian Retailing.
AK Deshmukh, A Mohan
Journal of Supply Chain Management Systems 5 (2), 2016
12016
Use of Artificial Intelligence-Enabled Features in the Retail Sector: A Perceptual Study of Customers
A Mohan, U Mishra, I Mohan
Industry 4.0 Technologies for Business Excellence, 61-95, 2021
2021
Toc, Lean, And Six Sigma Tools: Improving Quality And Productivity At Indian Automotive Component Manufacturing Sector
MN Mishra, A Mohan
Think India Journal 22 (14), 2166-2176, 2019
2019
A Comparative Study of Demand Chain Management Practices in Indian Retail Industry
A Mohan
TIJ's RJSSM 7 (6), 13, 2017
2017
Prioritizing and Analyzing Demand Chain Management (DCM) Processes in Indian Retailing Using AHP
AK Deshmukh, A Mohan
Applying Predictive Analytics Within the Service Sector, 157-175, 2017
2017
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