Consumers’ behavior in conversational commerce marketing based on messenger chatbots R Mehta, J Verghese, S Mahajan, S Barykin, S Bozhuk, N Kozlova, ... F1000 Reasearch, 2022 | 43 | 2022 |
Impact of Personalized Social Media Advertisements on Consumer Purchase Intention. M Reena, K Udita Annals of the University Dunarea de Jos of Galati: Fascicle: I, Economics …, 2020 | 22 | 2020 |
Social Entrepreneurship: A Form of Social Responsibility in India R Mehta, J Jain Professional Panorama 2 (2), 28-47, 2015 | 5 | 2015 |
Responsible Corporate Governance through Whistle Blowing MR Arekar.K. Research Journal in Organizational Psychology and Educational Studies, 7-11, 2013 | 2* | 2013 |
Antecedents & Consequences of Online Apparel Purchases Among the Youth KJ Somaiya IOP Conference Series: Materials Science and Engineering 940 (1), 012068, 2020 | 1 | 2020 |
A study on types of internal CSR affecting indolent of employees and owner’s in SMEs: an Indian perspective R Mehta, K Arekar, R Jain International Conference on Technology and Business Management, March, 24-26, 2014 | 1 | 2014 |
Prospects for using charity lotteries in social marketing RM Sergey Evgenievich Barykin 1, Svetlana Bozhuk1, Nelli Kozlova1, Nataliia ... F1000 Research, 2022 | | 2022 |
Transforming Consumer Consumption patterns in the digital age, socially conscious consumption Behaviour towards zero waste lifestyle. R Mehta, N Kozlova, S Bozhuk. Global Challenges of Digital Transformation of Markets, Nova Science …, 2021 | | 2021 |
Sundaram Multi Pap Ltd.: Reviving Fortunes R Mehta, S Talwar Ivey Publishing, 2019 | | 2019 |
Inferring casual relations among key change management variable: a structural equation modelling approach M R. International Journal of Indian Culture and Business Management 18 (2), 152-183, 2019 | | 2019 |
The interplay of the Firm Value, Corporate Governance and Performance of a Firm: A Structural Modelling Approach” DST Dr.Reena Mehta Proceedings of Cross-Culture Conference 2018, 55-64, 2018 | | 2018 |
Impact of Social Media on Corporate Reputation of Banks in India: A customer's Perspective in India R Mehta Bank Parikrama, 2018 | | 2018 |
“Payment Banks: Change in Financial services landscape in India” AN Dr. Reena Mehta, Dr. Shalini Talwar Professional Panorama 4 (1), 1-15, 2017 | | 2017 |
Jet Etihad Strategic Alliance: The Road Ahead R Mehta, S Talwar International Islamic University of Malaysia, IIUM Journal of Case Studies …, 2017 | | 2017 |
“Strategic CSR as a measure of damage control” BV 1Dr.Reena Mehta, 2Abhijit Khadilkar IOSR Journal of Business and Management (IOSR-JBM), 01-08, 2016 | | 2016 |
“Case of Intellectual Shoplifting” DRM Dr. Satish Ailawadi IOSR Journal of Business and Management 5, 25-26, 2015 | | 2015 |
The Difficulty of Being Good: On the Subtle Art of Dharma RA Mehta Prabandhan: Indian Journal of Management 8 (1), 46-49, 2015 | | 2015 |
What CEOs Really Wants from You” DR Mehta South Asian journal of Management 21 (2), 175-176, 2014 | | 2014 |
Case Study: Crispy Growth: Balaji Wafers R Mehta The Case Centre, 2014 | | 2014 |
Follow Every Rainbow R Mehta Business Perspectives and Research 2 (2), 65-66, 2014 | | 2014 |