| Redefining HR using people analytics: the case of Google S Shrivastava, K Nagdev, A Rajesh Human Resource Management International Digest 26 (2), 3-6, 2018 | 89 | 2018 |
| The mediating impact of demonetisation on customer acceptance for IT-enabled banking services K Nagdev, A Rajesh, R Misra International Journal of Emerging Markets 16 (1), 51-74, 2021 | 26 | 2021 |
| Consumers' intention to adopt internet banking: An Indian perspective K Nagdev, A Rajesh Indian Journal of Marketing 48 (6), 42-56, 2018 | 20 | 2018 |
| Measuring demonetisation: a path towards the cashless India K Nagdev, P Kumar, A Rajesh, S Kumar International Journal of Public Sector Performance Management 4 (1), 114-132, 2018 | 13 | 2018 |
| Impact of celebrity endorsement on students’ buying behaviour: an Indian perspective K Nagdev, R Singh Nagdev, Kritika & Singh, Raman Preet (2016), Impact of Celebrity endorsement …, 2016 | 10 | 2016 |
| A conjoint analysis of customers' preferences for e-banking channels N Saxena, N Gera, K Nagdev, DD Fatta International Journal of Electronic Marketing and Retailing 12 (1), 52-68, 2021 | 5 | 2021 |
| Impact of short-lived content on brand love and purchase intention of generation Z R Sharma, K Nagdev International Journal of Technology Marketing 15 (4), 399-425, 2021 | 3 | 2021 |
| Livestream Shopping Breakthrough: Fast Fashion’s New Frontier Explored through Attitude, Influencer’s Advice, and Portal Quality R Sharma, K Nagdev, P Singh Journal of Promotion Management, 1-30, 2024 | 2 | 2024 |
| Do green banking initiatives lead to competitiveness and improved financial performance? An empirical analysis of Indian banks RP Singh, K Nagdev, N Kishor International Journal of Public Sector Performance Management 10 (1), 22-40, 2022 | 2 | 2022 |
| Educing the referral power to tap potential customer segments–a study in Indian perspective M Arora, K Nagdev, RP Singh, A Rajesh International Journal of Public Sector Performance Management 4 (2), 133-145, 2018 | 2 | 2018 |
| Marketing Analytics K Nagdev Stratégie: Business Intelligence & Analytics, 35-67, 2017 | | 2017 |
| Word of Mouth and Social Media Marketing: A Cognitive Study for Colleges Affiliated Under GGSIP University K Nagdev, RP Singh, N Saxena Journal of Exclusive Management Science 6 (6), 1-12, 2017 | | 2017 |
| Women entrepreneurs: Nurturing Business K Nagdev, S Paliwal COMPENDIUM- MANAGEMENT CASES FROM EMERGING MARKETS, 109-116, 2016 | | 2016 |
| Consumer Acceptance for IT Enabled Banking Services in Tier I Cities of India K Nagdev Noida, 0 | | |
| Short Term and Long Term Interlinkages between the Stock Markets Indices of BRICS RP Singh, MK Nagdev | | |
| THE INDIAN JOURNAL, OF COMIMIERCE PS Negi, RC Danguval, Y Tomar, K Nagdev, P Kumar | | |
Dr Anupama RajeshProfessor of IT, Amity UniversityVerified email at amity.edu
