| The Effect of Macroeconomic Indicators on Foreign Direct Investment of BRICS Countries – An Insight into Econometric Models P Arun Prakash, S Gokul Kumar ICTACT Journal on Management Studies 3 (1), 440-446, 2017 | 6 | 2017 |
| A Study on Customer Satisfaction Towards Reliance Jio Network T Sisili, S Gokul Kumar, S Sivakumar, G Manikandan International Journal of Innovative Research in Technology 4 (12), 834-847, 2018 | 5 | 2018 |
| An Exploratory Analysis on the Impact of Institutional-Specific Cum Macroeconomic Indicators on the Non-Performing Assets of SBI and Associate Banks in India S Gokul Kumar, M Jayanthi, K Subramani, A Prasanth ICTACT Journal on Management Studies 3 (4), 625-631, 2017 | 5 | 2017 |
| A Study on Customer Delight in Banking S Gokul Kumar, A Prasanth, P Arun Prakash, T Sisili, B Devi Abinaya, ... International Journal of Advance Research and Innovative Ideas in Education …, 2018 | 3 | 2018 |
| A Study on the Impact of Institutional-Specific and Macroeconomic Indicators on the Non-Performing Assets of New Private Sector Banks in India S Gokul Kumar, M Jayanthi, A Prasanth International Journal of Latest Technology in Engineering, Management …, 2017 | 3 | 2017 |
| Customer Satisfaction on Mobile Banking: A Study with reference to Selected Districts of Tamilnadu S Gokul Kumar, S Nagarajan International Journal of Research and Scientific Innovation 6 (6), 149-154, 2019 | 2 | 2019 |
| Customer Perception Towards Plastic Money A Prasanth, S Gokul Kumar, M Sowmiya, K Keerthana, M Priyanka International Journal of Advance Research and Innovative Ideas in Education …, 2019 | 2 | 2019 |
| An Empirical Study on Bank Specific and Institutional Specific Factors Delineating Key Profitability Indicators of Nationalized Banks in India M Jayanthi, S Gokul Kumar ICTACT Journal of Management Studies 3 (1), 427-432, 2017 | 1 | 2017 |
| ASSESSMENT TECHNIQUE USING WAVELET TRANSFORM FOR IMPROVISING THE SCREEN CONTENT IMAGE QUALITY. JJ Gnana Chandran, K Lakshmi Narayanan, G Sai Chaitanya Kumar, ... ICTACT Journal on Image & Video Processing 13 (3), 2023 | | 2023 |
| AN ENHANCED ENSEMBLE HYBRID DEEP LEARNING ALGORITHM FOR IMPROVING THE ACCURACY IN IRIS SEGMENTATION. M Sathiya, K Karunambiga, G Sai Chaitanya Kumar, S Chandra Sekaran ICTACT Journal on Image & Video Processing 13 (3), 2023 | | 2023 |
| Analysis of the Return on Equity (ROE) for Telecommunication Industry using Dupont Analysis D David Winster Praveenraj, S Gokul Kumar, VS Karthic Tierarztliche Praxis 39 (11), 106-121, 2019 | | 2019 |
| A Study on Customer Intentions and Satisfaction Towards Shopping Online A Prasanth, S Gokul Kumar, K Keerthana, M Priyanka, M Sowmiya International Journal of Advance Research and Innovative Ideas in Education …, 2019 | | 2019 |
| A Study on Investors Behaviour Over Investment Options S Gokul Kumar, T Sisili, S Sivakumar, G Manikandan, V Dinesh Kumar International Journal of Advance Research and Innovative Ideas in Education …, 2018 | | 2018 |
| A Study on Developing Competency Mapping among Employees Working in Shree Harie Steel and Alloys, Annur S Gokul Kumar, A Prasanth, P Arun Prakash, T Sisili, T Susmitha, ... International Journal of Advance Research and Innovative Ideas in Education …, 2018 | | 2018 |
| A Study on Buyer Preference of Amway Products in Erode District S Gokul Kumar, A Prasanth, P Arun Prakash, T Sisili, KM Nithya, ... International Journal of Advance Research and Innovative Ideas in Education …, 2018 | | 2018 |
| A Study on the Performance of SBI and Associate Banks in India S Gokul Kumar, A Prasanth, P Arun Prakash, T Sisili, R Krishna Prakash, ... International Journal of Advance Research and Innovative Ideas in Education …, 2018 | | 2018 |
| A Study on the Effectiveness of Advertisements – With Special Reference to IDBI Life Insurance Co. Ltd., Erode S Gokul Kumar, A Prasanth, T Sisili, B Nandhini International Journal of Advance Research and Innovative Ideas in Education …, 2018 | | 2018 |
| A Study about Customers Attitude towards Product Placements in Movies S Gokul Kumar, A Prasanth, E Naveen International Journal of Advance Research and Innovative Ideas in Education …, 2017 | | 2017 |
| Impact of Bank-specific Determinants on Gross Non-Performing Assets: Empirical Evidence from SBI and its Associate Banks in India M Jayanthi, S Gokul Kumar International Research Journal of Management and Humanities 3 (1), 87-92, 2016 | | 2016 |
| A Deep-Rooted Exploration of NPA S Gokul Kumar International Conference on Crowd Funding, 2016 | | 2016 |
M.JayanthiAssociate Professor of Commerce, PSG College of Arts &ScienceVerified email at psgcas.ac.in
