| Effectiveness of YouTube advertisement among viewers in Chennai City S Sukanya, N., & Subbulakshmi . International Journal of Health Sciences, 6 (https://doi.org/10.53730/ijhs …, 2022 | 5* | 2022 |
| CUSTOMERS’PERCEPTION TOWARDS E-BANKING SERVICES OFFERED BY HDFC BANK IN CHENNAI CITY J Priya, S Subbulakshmi International Journal Of Multidisciplinary Research In Arts, Science …, 2021 | 2 | 2021 |
| Customer's Preference towards e-pharmacies in Chennai City. DSSMJ Priya International Journal of Health Sciences, 6(S2), 2129²2135. https://doi.org …, 2022 | 1 | 2022 |
| A Study on Factors Influencing the Perception of Website Privacy, Trustworthiness and User's Purchasing Intentions in Chennai City N Vaishnavi, S Subbulakshmi International Journal of Health Sciences, 2142-2150, 2022 | 1 | 2022 |
| Study on the Effectiveness of Social Networks in Persuading Entrepreneurial Initiatives with Reference to College Students in Chennai V Jayanthi, S Subbulakshmi Entrepreneurship and Big Data, 195-212, 2021 | 1 | 2021 |
| A STUDY ON LEVEL OF SELF-ESTEEM AMONG COLLEGE STUDENTS S SUBBULAKSHMI, G MUTHULAKSHMI ACADEMICIA: AN INTERNATIONAL MULTIDISCIPLINARY RESEARCH JOURNAL 7 (4), 34-47, 2017 | 1 | 2017 |
| Role of foreign Direct Investment (FDI) on Indian Economic Growth - Banking Sector in India 10th & 11th December 2022 VSRSCMCS Subbulakshmi Global Conference on Emerging Technologies, Business, Sustainable Innovative …, 2022 | | 2022 |
| Role of Financial Performance on Banking Sector in India By Using CAMEL MODEL Analysis- With Special Reference to FEDERAL Bank Ltd - An Empirical Evidence VSRSCMCS Subbulakshmi (ABDC Journal)-Manager- The British Journal of Administrative Management …, 2022 | | 2022 |
| Role of MSME's In Economic Development - A study with reference to Chennai City of Tamil Nadu State VSS Subbulakshmi Stochastic Modeling and Applications,UGC Care Approved Journal, ISSN:0972 …, 2022 | | 2022 |
| User’s Preference and Satisfaction towards E-commerce websites in Chennai city On Proceedings Of International Conference On Paradigm Shift In Business And Economy: Challenges … DSSM Vaishnavi International Journal of Health Sciences 5257 (March/2022), 2142-2150, 2022 | | 2022 |
| Leadership and Team Building PVSDS Subbulakshmi | | 2021 |
| A Most Used Application (APPS) Among Millennial and Generation Z in Chennai City) . AA Subbulakshmi.S Svādhyāya - International Journal of Transdisciplinary Research and …, 2021 | | 2021 |
| Perception about cyber crimes among students in Arts and Science colleges in Chennai DVJDTDK Dr.S.Subbulakshmi Recent Advances in Science and Technology Research 1, -, 2020 | | 2020 |
| Brand switching Behaviour of Women Students on Shampoo Products in Colleges in Chennai DS Subbulakshmi Studies in Indian Place Names (SIPN) ISSN 2394-3114 (UGC CARE LISTED JOURNAL …, 2020 | | 2020 |
| Consumer Perception Towards Online Grocery Shopping in Chennai DVJ Dr.S.Subbulakshmi Test Engineering and Management (Scopus Indexed Journal) 1 (-), -, 2020 | | 2020 |
| Interpersonal Skills of Working Women in Chennai City - An Empirical Study DS Subbulakshmi Adalya Journal- ISSN NO.1301-2746 8 (12), 704-709, 2019 | | 2019 |
| PERCEPTION ABOUT CYBER CRIMES AMONG STUDENTS IN ARTS AND SCIENCE COLLEGES IN CHENNAI DTDK Dr. S. Subbulakshmi, Dr.V. Jayanthi ‘International Journal of Innovative Technology and Exploring Engineering’ 8 …, 2019 | | 2019 |
| Employee’s’ Perception on E-Banking Services in Banks in Chennai TDK V. Jayanthi, S. Subbulakshmi International Journal of Recent Technology and Engineering (IJRTE) 8 (28 …, 2019 | | 2019 |
| OCCUPATION AND ITS EFFECT ON WOMEN'SFOOD BUYING AND COOKING BEHAVIOUR IN CHENNAI- A STUDY WITH SPECIAL REFERENCE TO WOMEN EMPLOYEES IN I.T. SECTOR DS SUBBULAKSHMI "EMERGING TRENDS IN COMMERCE AND MANAGEMENT IN THE PRESENT DECADE (etcm'19 …, 2019 | | 2019 |
| A STUDY ON SELF CONCEPT OF FEMALE FACULTY MEMBERSWORKING IN WOMEN COLLEGES IN KANCHIPURAM DISTRICT- AN EMPIRICAL STUDY DS SUBBULAKSHMI DBJC Journal of Business Research – Jain Spire 1 (28), 330-334, 2019 | | 2019 |
