Dr. Pramod Goyal

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Dr Somanchi Hari KrishnaVignana Bharathi Institute of TechnologyVerified email at vbithyd.ac.in
Dr. SAGAR HAMBIRRAO MOHITEPRINCIPAL-Atharva College of Hotel Management & Catering Technology, MumbaiVerified email at atharvahmct.edu.in
Dr Naveen K MehtaAssociate ProfessorVerified email at subis.edu.in
Shrikant RatleyAssociate Professor, Marketing ,Marwadi UniversityVerified email at marwadieducation.edu.in
Dr. AR. SaravanakumarAssociate Professor, Alagappa University,Karaikudi, INDIAVerified email at alagappauniversity.ac.in
Dr. Shilpa ShindeAssistant Professor, Lala Lajpatria Institute of ManagementVerified email at llim.edu

Dr. Pramod Goyal

Professor - Marwadi University

Verified email at marwadieducation.edu.in

Marketing : Consumer Behavior Services & Brand Management


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Impact of Brand Promotion on Market Performance Dr. Pramod Goyal, Dr. AR. Saravanakumar, Dr. Shilpa C. Shinde, Dr.Anju Gupta ... Journal of Positive School Psychology 6 (3), 7159-7172, 2022	2*	2022
Email marketing role in improving customer retention rates DK Dr. SOMANCHI HARI KRISHNA, Dr. SAGAR H. MOHITE, Dr. PRAMOD GOYAL MANAGER – THE BRITISH JOURNAL OF ADMINISTRATIVE MANAGEMENT 58 (151), 85-99, 2022		2022
Impact of Bank Services in Customer Acquisition P Goyal International Journal of Management, Technology And Engineering 8 (VIII …, 2018		2018
Game theory as Management Decision Tool Pramod Goyal Journal of Emerging Technologies and Innovative Research 5 (6), 316-319, 2018		2018
An Empirical Study on Customers Profile and their consumption Pattern Of Green Tea in Mumbai region Pramod Goyal International Journal for Research in Engineering Application & Management …, 2018		2018
Make in India - Management Roles and Perspective Pramod Goyal Parasmani Publication, Indore, ISBN - 9-7893841-64997, 2017		2017
Make in India - Opportunities and Challenges in Current Scenario Pramod Goyal Make in India - Management Roles and Perspective, 50-54, 2017		2017
Airport Retailing: Literature Review D Mehta, P Goyal, NK Mehta Sabargam International Journal of Research in Multidiscipline , 1 (1), 26-38, 2016		2016
FDI in Indian Retail Sector- A positive Wave P Goyal FDI in Retail Sector – Opportunities and Challenges 1 (1), 123-127, 2013		2013
FDI in India = Opportunities and Challenges Pramod Goyal Excel Publisher, New Delhi, ISBN No. - 978-93-83083-12-1, 2013		2013
Developing Trust in Online Marketing– Indian Scenario P Goyal201 IT Enabled Marketing Practices for Global Business organizations by PIMR …, 2012		2012
Revival for Growth- A Case Study of MPFC P Goyal ISBN Book : 978- 93-81583-12-8 1 (1), 313-324, 2011		2011
Retail in-store Communication- Management Perspective Analysis P Goyal Review of Business and Technology Research ” Vol. 2, No. 1, 2009, pp. 1-5 2 …, 2009		2009

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