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Cited by
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Since 2019
Citations
2
2
h-index
1
1
i10-index
0
0
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Nithya R
ASSISTANT PROFESSOR
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The Influence of sales promotion technique on customers buying behavior on durable products during festive season
N Ramadass, KPP Antony
International Journal of Research and Analytical Reviews (IJRAR) 5 (3), 361-364
, 2018
2
2018
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