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Co-authors
Upinder DharVice Chancellor - Shri Vaishnav Vidyapeeth Vishwavidyalaya, Indore, M.P.Verified email at svvv.edu.in- Charles Wood, Ph.D.Professor of Marketing, University of TulsaVerified email at utulsa.edu
- Yuhui GaoAssociate Professor of Marketing, Dublin City UniversityVerified email at dcu.ie
- Santosh DharDean, Shri Vaishnav Vidyapeeth Vishwavidalaya, IndoreVerified email at svvv.edu.in
- Theo LynnFull Professor of Digital Business, Dublin City UniversityVerified email at dcu.ie
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Ashwini Sharma
Associate Professor, JK Lakshmipat University, Jaipur, India
Verified email at jklu.edu.in