| Marketing and Distribution Channels for Fisheries and Aqua Products in India DrCGayathiriDevi Journal of Survey in Fisheries Sciences 10 (3), 3095 -3105, 2023 | 4 | 2023 |
| THE ARTIFICIAL INTELLIGENCE REVOLUTION IN CRM: TRANSFORMING CUSTOMER RELATIONSHIP MANAGEMENT THROUGH TECHNOLOGICAL ADVANCEMENTS DrCGayathiriDevi IN Patent -, 2024 | | 2024 |
| The Mediating Role of social media In Relationship between Antecedentsof online Marketing Practices and Customer Retention and Loyalty CG Devi, A Vasudevan, GD Vignesh, SKP Priya, D Northern Economic Review 15 (1), 146-169, 2024 | | 2024 |
| Impact of Covid 19 on Organized Retail Stores: An Assessment of Relationship between Service Quality, Customer Satisfaction and Customer Loyalty DrCGayathiriDevi Nourishing Indian Economy Through Banking Sector 1, 64 -73, 2023 | | 2023 |
| Next-Gen Payment Systems: Transforming the way we transact CG Devi Emperor International Journal of Finance and Management Research, 2023 | | 2023 |
| Change Management Practices and the Employee-Organizational Performance: The Mediating Role of Transformational Leadership DrCGayathiriDevi IN Patent App. 202,341,011,178, 2023 | | 2023 |
| The Retailing Investment on Stock market in India : An Assessment Model DrCGayathiriDevi IN Patent App. 202,341,012,502, 2023 | | 2023 |
| NOURISHING INDIAN ECONOMY THROUGH BANKING SECTOR Volume-1 SN Khan, RA Muthalif | | 2023 |
| Understanding the Role of Education in Achieving Sustainable Development DrCGayathiriDevi Education for Sustainable Development 1, 97-104, 2022 | | 2022 |
| A Study on Potential For Entrepreneurialism as A Facilitator of Youth Employment DrCGayathiriDevi Education for Sustainable Development 1, 452 - 460, 2022 | | 2022 |
| "A Comparable Examination On Green Supply Chain Administration And Automated Supply Chain Administration DrCGayathiriDevi International Journal of Research and Analytical Reviews (IJRAR) 9 (2), 473-480, 2022 | | 2022 |
| Analysis of Retail Promotion Policies on Structural Affordability DrCGayathiriDevi International Journal of Creative Research Thoughts 10 (3), c811 -c815, 2022 | | 2022 |
| BLENDED CULTURE–A NEW WAY OF TEACHING DrCGayathiriDevi Essentials of Techno-Pedagogy, 37, 2022 | | 2022 |
| REVIEW OF ACADEMICS" AND STUDENTS'LEVEL OF KNOWLEDGE ON DIGITAL LITERACY CG Devi | | 2022 |
| Freelancer–Client’s Relationship in Digital Marketing–A Commercial Friendship DrCGayathiriDevi NVEO-NATURAL VOLATILES & ESSENTIAL OILS Journal| NVEO, 4780–4788-4780–4788, 2021 | | 2021 |
| A Learning on Knowledge Management in Banking Segment DrCGayathiriDevi Test Engineering & Management 81, 4655 - 4658, 2019 | | 2019 |
| Influence of Buying Habits Regarding Sports Marketing DrCGayathiriDevi Test Engineering & Management 81, 4562-4566, 2019 | | 2019 |
| An analyzing on impact of globalization in health care Services DrCGayathiriDevi International Journal of Research 8 (iv), 2940-2949, 2019 | | 2019 |
| A STUDY ON ACTIVE ECONOMIC PERFORMANCE OF HOSPITAL SERVICES DrCGayathiriDevi Primax International Journal of Commerce and Management Research (PIJCMR) 3 …, 2016 | | 2016 |
Dr.D.PriyaAssistant professor, PSG College of Arts and ScienceVerified email at psgcas.ac.in
Dr.D.PriyaAssistant professor, PSG College of Arts and ScienceVerified email at psgcas.ac.in