| The effect of power distance and individualism on service quality expectations in banking: A two‐country individual‐and national‐cultural comparison S Dash, E Bruning, M Acharya International journal of bank marketing 27 (5), 336-358, 2009 | 121 | 2009 |
| Antecedents of long-term buyer-seller relationships: a cross cultural integration S Dash, ED Bruning, KK Guin Academy of Marketing Science Review 11 (1), 1-29, 2007 | 79 | 2007 |
| A cross‐cultural comparison of individualism's moderating effect on bonding and commitment in banking relationships S Dash, E Bruning, K Ku Guin Marketing Intelligence & Planning 27 (1), 146-169, 2009 | 57 | 2009 |
| The moderating effect of power distance on perceived interdependence and relationship quality in commercial banking: A cross‐cultural comparison S Dash, E Bruning, K Ku Guin International Journal of Bank Marketing 24 (5), 307-326, 2006 | 54 | 2006 |
| Cultural similarity and national bias: An assessment in an international service context E Bruning, NU Saqib Journal of Global marketing 26 (1), 41-56, 2013 | 21 | 2013 |
| A methodological assessment of ten years of Canada’s citizen’s first satisfaction survey research E Bruning International Review of Administrative Sciences 76 (1), 85-91, 2010 | 16 | 2010 |
| An examination of global brand alliance evaluation in a congruence paradigm M Hu, E Bruning | 4 | 2009 |
| The influence of social capital on local retail patronage in an urban setting P Qiu, J Chen, E Bruning International Journal of Consumer Studies 47 (4), 1467-1482, 2023 | 1 | 2023 |
| Does the Degree of Internationalization Moderate the Market Orientation-Performance Relationship? E Bruning | | 2010 |
| Mastering Global Markets: Strategies for Today's Trade Globalist E Bruning International Marketing Review 22 (1), 118-120, 2005 | | 2005 |
| ACCOUNTING FOR INTERACTION EFFECTS AND CONSUMER HETEROGENEITY IN AN ORDERED PROBIT ANALYSIS OF INTERNATIONAL AIR TRAVELLER PREFERENCES J Zhang, E Bruning | | |
| ASAC 2008 Halifax, Nova Scotia E Bruning | | |
