| Consumer's response to CSR activities: Mediating role of brand image and brand attitude K Ramesh, R Saha, S Goswami, Sekar, R Dahiya Corporate Social Responsibility and Environmental Management 26 (2), 377-387, 2019 | 352 | 2019 |
| Effect of ethical leadership and corporate social responsibility on firm performance: A systematic review R Saha, Shashi, R Cerchione, R Singh, R Dahiya Corporate Social Responsibility and Environmental Management 27 (2), 409-429, 2020 | 284 | 2020 |
| Relating the role of green self‐concepts and identity on green purchasing behaviour: An empirical analysis N Sharma, R Saha, VR Sreedharan, J Paul Business Strategy and the Environment 29 (8), 3203-3219, 2020 | 110 | 2020 |
| Developing a hybrid evaluation approach for the low carbon performance on sustainable manufacturing environment SS Ali, R Kaur, DJ Persis, R Saha, M Pattusamy, VR Sreedharan Annals of Operations Research, 1-33, 2023 | 49 | 2023 |
| Artificial intelligence in marketing: A meta‐analytic review P Mehta, C Jebarajakirthy, HI Maseeh, A Anubha, R Saha, K Dhanda Psychology & Marketing 39 (11), 2013-2038, 2022 | 43 | 2022 |
| Examining the role of external factors in influencing green behaviour among young Indian consumers R Kumar, R Saha, S PC, R Dahiya Young consumers 20 (4), 380-398, 2019 | 38 | 2019 |
| An integrated framework for service quality, choice overload, customer involvement and satisfaction: Evidence from India’s non-life insurance sector R Sreedharan V, R Saha Management decision 59 (4), 801-828, 2021 | 28 | 2021 |
| Employee turnover intention in the milieu of human resource management practices: Moderating role of work-life balance N Santhanam, JR Kumar, V Kumar, R Saha International Journal of Business Innovation and Research 24 (1), 57-75, 2021 | 28 | 2021 |
| Anti‐consumption behavior: A meta‐analytic integration of attitude behavior context theory and well‐being theory HI Maseeh, D Sangroya, C Jebarajakirthy, M Adil, J Kaur, MP Yadav, ... Psychology & Marketing 39 (12), 2302-2327, 2022 | 23 | 2022 |
| Strategic corporate social responsibility, capabilities, and opportunities: Empirical substantiation and futuristic implications R Rameshwar, R Saha, SN Sanyal Corporate Social Responsibility and Environmental Management 27 (6), 2816-2830, 2020 | 23 | 2020 |
| “I don’t buy LED bulbs but I switch off the lights” Green consumption versus sustainable consumption N Sharma, R Saha, R Rameshwar Journal of Indian Business Research 11 (2), 138-161, 2019 | 19 | 2019 |
| Factors impacting innovation performance for entrepreneurs in India S Gupta, R Saha, J Kaur, S Kathuria, J Paul International Journal of Entrepreneurial Behavior & Research 27 (2), 356-377, 2021 | 18 | 2021 |
| Green innovation and ethical responsibility: Do they improve customer's green purchase intentions? H Tullani, R Saha, R Dahiya International Journal of Sustainable Entrepreneurship and Corporate Social …, 2018 | 15 | 2018 |
| Place branding: A systematic literature review and future research agenda S Swain, C Jebarajakirthy, BK Sharma, HI Maseeh, A Agrawal, J Shah, ... Journal of Travel Research 63 (3), 535-564, 2024 | 14 | 2024 |
| Proactive and reactive role of human resource professionals in an aftershock management T Chakraborty, R Saha Indian Society for Training & Development 8 (1), 1-11, 2017 | 14 | 2017 |
| What comes in the way of engagement? Moderation analysis of stress on women marketing executives' work life balance T Chakraborty, D Gohain, R Saha International Journal of Human Resources Development and Management 20 (3-4 …, 2020 | 12 | 2020 |
| Digital innovations: Breakthrough opportunities to build novel business models T Chakraborty, R Saha Bus. Perspect. Aims Scope 1, 46, 2018 | 11 | 2018 |
| If women lead good and deal better then why is women leadership still a snake and ladder game T Chakraborty, R Saha The International Journal of Indian Psychology 4 (3), 127-143, 2017 | 11 | 2017 |
| Risk factor analysis for oral precancer among slum dwellers in Delhi, India A Goel, P Goel, S Mishra, R Saha, NA Torwane Annals of medical and health sciences research 4 (3), 218-222, 2014 | 11 | 2014 |
| Permission marketing: a systematic review of 22 Years of research S Swain, C Jebarajakirthy, HI Maseeh, R Saha, N Gupta, R Grover Marketing Intelligence & Planning 41 (3), 310-328, 2023 | 10 | 2023 |
Ramesh KumarAssistant Professor, Thiagarajar School of ManagementVerified email at tsm.ac.in
