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Wesley Friske
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Perceived ‘Usefulness’ of Online Consumer Reviews: An Exploratory Investigation across Three Services Categories
P Racherla, W Friske
Electronic Commerce Research and Applications 11 (6), 548-559, 2012
6932012
SME Response to Major Exogenous Shocks: The Bright and Dark Sides of Business Model Pivoting
T Morgan, S Anokhin, L Ofstein, W Friske
International Small Business Journal 38 (5), 369-379, 2020
1792020
The Impact of Voluntary Sustainability Reporting on Firm Value: Insights from Signaling Theory
W Friske, SA Hoelscher, AN Nikolov
Journal of the Academy of Marketing Science 51 (2), 372-392, 2023
432023
Regulation, New Venture Creation, and Resource-Advantage Theory: An Analysis of the US Brewing Industry
W Friske, MA Zachary
Entrepreneurship Theory and Practice 43 (5), 999-1017, 2019
262019
The Role of Public–Private Partnerships in Facilitating Cross‐Border Logistics: A Case Study at the US/Canadian Border
DF Davis, W Friske
Journal of Business Logistics 34 (4), 347-359, 2013
262013
CSR Reporting Practices: An Integrative Model and Analysis
W Friske, AN Nikolov, PC Hoang
Journal of Marketing Theory and Practice 28 (2), 138-155, 2020
222020
Another Look at Retail Gravitation Theory: History, Analysis, and Future Considerations
W Friske, S Choi
Academy of Business Disciplines Journal 5 (1), 88-106, 2013
152013
The Effects of Featured Advertising and Package Labeling on Sustainability of Cause-Related Marketing (CRM) Products
S Choi, S Lee, W Friske
Sustainability 10 (9), 1-12, 2018
132018
The Effects of Price Promotion Depth on New and Mature Products
S Choi, W Friske, S Lee, J Wilcox
Journal of Brand Management 21 (3), 202-215, 2014
112014
Beliefs to Behaviors: How Religiosity Alters Perceptions of CSR Initiatives and Retail Selection
W Friske, S Cockrell, RA King
Journal of Macromarketing 42 (1), 114-127, 2022
92022
Regulation, Competition, and Economic Growth: A Resource-Advantage Theory Perspective
W Friske, MA Zachary
Journal of Research in Marketing and Entrepreneurship 19 (1), 26-41, 2017
92017
Social Desirability in the Selection Process: New Insights from a Novel Context
A Li, J Bagger, W Friske
Asia Pacific Journal of Human Resources 51 (1), 45-62, 2013
92013
Defining the Soft Infrastructure of Border Crossings: A Case Study at the Canada–US Border
DF Davis, W Friske
American Review of Canadian Studies 43 (4), 477-493, 2013
42013
Is ‘Cutting-Edge’ Good? Assessing Product Newness Factors in Technologically Turbulent Environments
M Obal, T Morgan, W Friske
Research-Technology Management 66 (4), 28-37, 2023
22023
Entrepreneurship, Excise Taxes, and the "Flight to Quality"
W Friske, S Cockrell
Journal of Macromarketing 39 (4), 358-367, 2019
22019
The Curvilinear Role of Trust in Marketing Systems: Analysis of a Moderated-Mediation Model with Hierarchical Linear Modeling
KT Manis, S Cockrell, W Friske
Journal of Macromarketing 44 (1), 116-134, 2024
12024
The Relationship Between Coopetition Strategies and Company Performance Under Different Levels of Competitive Intensity, Market Dynamism, and Technological Turbulence
JM Crick, W Friske, T Morgan
Industrial Marketing Management 118, 56-77, 2024
2024
The Effects of Innovation on Product Recall Likelihood
S Cockrell, W Friske, CM Voorhees, RJ Calantone
Journal of Business Research 173, 114452, 2024
2024
Do Managers Really Mean What They Say? An Analysis of Voluntary Oil and Gas Hedging Announcements
SA Hoelscher, W Friske, KB Friske
Oil, Gas, & Energy Quarterly 67 (3), 403-415, 2019
2019
Making the Grade: An Analysis of Sustainability Reporting Standards and Global Reporting Initiative Adherence Ratings
W Friske, AN Nikolov, T Morgan
Corporate Social Responsibility and Environmental Management, 0
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