| Event management and sustainability R Raj, J Musgrave CABI Publishing, 2009 | 205 | 2009 |
| The (r) evolution of wine marketing mix: From the 4Ps to the 4Es G Festa, MT Cuomo, G Metallo, A Festa Journal of Business Research 69 (5), 1550-1555, 2016 | 142 | 2016 |
| Digital transformation and tourist experience co-design: Big social data for planning cultural tourism MT Cuomo, D Tortora, P Foroudi, A Giordano, G Festa, G Metallo Technological Forecasting and Social Change 162, 120345, 2021 | 141 | 2021 |
| Opportunities and challenges in the contribution of wine routes to wine tourism in Italy–A stakeholders' perspective of development G Festa, SMR Shams, G Metallo, MT Cuomo Tourism Management Perspectives 33, 100585, 2020 | 92 | 2020 |
| Celebrity endorsement and the attitude towards luxury brands for sustainable consumption MT Cuomo, P Foroudi, D Tortora, S Hussain, TC Melewar Sustainability 11 (23), 6791, 2019 | 87 | 2019 |
| Linking identity and heritage with image and a reputation for competition P Foroudi, MT Cuomo, MM Foroudi, CS Katsikeas, S Gupta Journal of Business Research 113, 317-325, 2020 | 64 | 2020 |
| La customer satisfaction: vantaggio competitivo e creazione di valore MT Cuomo Cedam, 2000 | 63 | 2000 |
| Exploring consumer insights in wine marketing: An ethnographic research on# Winelovers MT Cuomo, D Tortora, G Festa, A Giordano, G Metallo Psychology & Marketing 33 (12), 1082-1090, 2016 | 50 | 2016 |
| Continuance interaction intention in retailing: Relations between customer values, satisfaction, loyalty, and identification P Foroudi, MT Cuomo, MM Foroudi Information Technology & People 33 (4), 1303-1326, 2020 | 46 | 2020 |
| The evolution of food security: where are we now, where should we go next? M Akbari, P Foroudi, M Shahmoradi, H Padash, ZS Parizi, A Khosravani, ... Sustainability 14 (6), 3634, 2022 | 43 | 2022 |
| Managing omni-customer brand experience via augmented reality: A qualitative investigation in the Italian fashion retailing system MT Cuomo, D Tortora, G Festa, F Ceruti, G Metallo Qualitative Market Research: An International Journal 23 (3), 427-445, 2020 | 43 | 2020 |
| Enablers for end‐user entrepreneurship: An investigation on Italian food bloggers MT Cuomo, D Tortora, G Festa, A Giordano, G Metallo Psychology & marketing 34 (12), 1109-1118, 2017 | 43 | 2017 |
| La customer satisfaction. Vantaggio competitivo e creazione di valore MT Cuomo Padova: CEDAM, 2000 | 42 | 2000 |
| Big data for big pharma: Harmonizing business process management to enhance ambidexterity G Festa, I Safraou, MT Cuomo, L Solima Business Process Management Journal 24 (5), 1110-1123, 2018 | 38 | 2018 |
| Enhancing stakeholder networks in wine tourism–evidence from Italian small municipalities G Festa, SMR Shams, G Metallo, MT Cuomo EuroMed Journal of Business 15 (3), 349-360, 2020 | 35 | 2020 |
| User‐generated content in the era of digital well‐being: A netnographic analysis in a healthcare marketing context MT Cuomo, D Tortora, A Giordano, G Festa, G Metallo, E Martinelli Psychology & Marketing 37 (4), 578-587, 2020 | 34 | 2020 |
| FinTech ecosystem as influencer of young entrepreneurial intentions: empirical findings from Tunisia G Festa, S Elbahri, MT Cuomo, M Ossorio, M Rossi Journal of Intellectual Capital 24 (1), 205-226, 2022 | 29 | 2022 |
| On the customer lifetime value: a mathematical perspective R Ferrentino, MT Cuomo, C Boniello Computational Management Science 13, 521-539, 2016 | 26 | 2016 |
| Country-of-origin effect and millennials’ wine preferences–a comparative experiment P Foroudi, MT Cuomo, M Rossi, G Festa British Food Journal 122 (8), 2425-2441, 2020 | 25 | 2020 |
| Impacts of code of ethics on financial performance in the Italian listed companies of bank sector MT Cuomo, D Tortora, A Mazzucchelli, G Festa, A Di Gregorio, G Metallo Journal of Business Accounting and Finance Perspectives 1 (1), 157-179, 2018 | 25 | 2018 |
Gerardino METALLOFull professor Management e sviluppo d'impresaVerified email at unisa.it
Gerardino METALLOFull professor Management e sviluppo d'impresaVerified email at unisa.it