Adoption of Parental Mediation Strategies for Teenagers' Internet Use. A Ran, M Shreshtha Turkish Online Journal of Qualitative Inquiry 12 (4), 2021 | 1 | 2021 |
Cognitive dissonance as an effect of indulging on credit A Dugar, M Shreshtha, R Jain Paradigm 18 (2), 155-166, 2014 | 1 | 2014 |
Marketing Metrics: Beyond Clickbaits A Dugar, M Shreshtha SAGE Publishing India, 2022 | | 2022 |
Consumer Awareness about E-Waste in Rural and Urban Haryana R DHULL, DRM SHRESHTHA The journal of contemporary issues in business and government 27 (3), 228-234, 2021 | | 2021 |
Assemblage: An Anthology of Business and Management Research U Arora, H Sharma, M Shreshtha Wisdom Publications,Delhi, ISBN: 978- 93-855504-66-2., 2018 | | 2018 |
Green-O-Tech India™: Marching Ahead M Shreshtha, T Purohit, P Rana FLAME Case Conference, 9 pages, 2016 | | 2016 |
Customers' Preference Towards Functional Benefits Versus Experiential Benefits from Bank Brands M Shreshtha, A Dugar NMIMS Management, 2014 | | 2014 |
Service Modification Through Mass Customization in the Professional Education Service Industry: Scope, Challenges and Management A Dugar, K Morya, M Shreshtha The FedUni Journal of Higher Education 5 (3), 63-81, 2010 | | 2010 |
Crowdsourcing in India: A Solution Seeker and Solution Provider Perspective M Shreshtha MANAGEMENT INSIGHT, 489, 0 | | |