Follow
Dr. Ligo Koshy
Dr. Ligo Koshy
Mar Athanasios College for Advanced Studies Tiruvalla
Verified email at macfast.org - Homepage
Title
Cited by
Cited by
Year
Factors influencing the buying behaviour of face care products among youth
L Koshy, J Manohar
International Journal in Management and Social Science 5 (01), 63-72, 2017
162017
Influence of celebrity endorsement on brand image of grooming products
L Koshy, S Manohar
Available at SSRN 2969781, 2017
112017
Factors affecting the purchasing behaviour of customers towards male grooming products: A descriptive study conducted at Ernakulam, Kerala, India
GA Krishnan, L Koshy, J Mathew
ZENITH International Journal of Multidisciplinary Research 3 (7), 48-60, 2013
92013
Role of advertising in the formation of attitudes towards online advertising
L Koshy, SJ Manohar
Role of Advertising in the Formation of Attitudes Towards Online Advertising …, 2018
32018
A STUDY ON THE PURCHASE BEHAVIOR AND CONSUMPTION PATTERN TOWARDS FACE CREAM AMONG YOUNG MALE CONSUMERS IN KERALA
L Koshy, SJ Manohar
ELK Asia Pacific JournalsISBN No: 978-81-930411-5-4 1 (1), 2015
32015
Influence of different advertisements elements on purchasing decision of personal care products among youth
L Koshy, SJ Manohar
Asia Pacific Journal of Research 1 (53), 246-250, 2015
32015
Influence of Demonetisation on Unorganised Retailers
L Koshy
Available at SSRN 2969784, 2017
22017
INFLUENCE OF TELEVISION ADVERTISEMENTS ON BUYING BEHAVIOUR OF YOUTH TOWARDS COSMETICS PRODUCTS
L Koshy, SJ Manohar
Journal of Science Technology and Management ISSN No:0974-8334 9 (1), 2016
22016
Retention Strategy for Talented Faculty: A Study on Private Management Institutions in Bangalore
L KOSHY, ABG BABU
Caarmel Journal of Management Research, 2013
22013
Impact of celebrity advertisement on gold jewellery purchasing behaviour of customers: A special reference to gold jewellery customers in Ernakulam, Kerala
L Koshy
Excel International Journal of Multidisciplinary Management Studies 3 (6), 79-88, 2013
22013
Exploring the intention to watch advertisements on YouTube among Youth
L Koshy, S Manohar
Available at SSRN 3271497, 2018
12018
Young consumers attitude towards personal care product advertising
L Koshy, SJ Manohar
Asia Pacific Journal of Research 1 (LVIV), 258-262, 2016
12016
Determinants of retail customer satisfaction: A study of organized retail outlets in Ernakulum, Kerala
L Koshy, SJ Manohar
EXCEL International Journal of Multidisciplinary Management Studies 4 (8), 6-19, 2014
12014
INFLUENCE OF QUALITY OF WORK LIFE (QWL) ON JOB SATISFACTION AMONG EMPLOYEES IN THE IT SECTOR IN KERALA
L KOSHY
1
Exploring the Interplay of Work Stress, Work-life Balance, and Turnover Intentions in the IT Industry During the'Next Normal
L Koshy, J KG
Jibumon, Exploring the Interplay of Work Stress, Work-life Balance, and …, 2023
2023
Enhancing Service Sector Performance Investigating the Impact of Employee Engagement
L Koshy, J KG
Jibumon, Enhancing Service Sector Performance Investigating the Impact of …, 2023
2023
Work Stress and Turnover Intention in the Healthcare Sector
AP Ligo Koshy, Jibumon KG
LUX MONTIS International Journal of Management and Commerce ISSN 2321-8053 …, 2023
2023
Insights on pandemic hit global airline sector and its road to recovery
A Venugopal, R Pooja, L Koshy
MACFAST,, 2022
2022
Integrating Green Practices in Human Resource Management
L Koshy
MACFAST,, 2019
2019
Role of Advertising in Creating A Customer-Centric Ecosystem ABSTRACT
L Koshy
MACFAST,, 2018
2018
The system can't perform the operation now. Try again later.
Articles 1–20