| Effect of Brand Trust, Brand Affect and Brand Image on Customer Brand Loyalty and Consumer Brand Extension Attitude in FMCG Sector NK Upamannyu, G Mathur PRIMA: Practices and Research in Marketing 3 (2), 1-14, 2013 | 77 | 2013 |
| Effect of brand trust, brand image on customer brand loyalty in fmcg sector at gwalior region NK UPAMANNYU, C GULATI, G MATHUR Scholar World-International Refereed Multidisciplinary Journal of …, 2014 | 71 | 2014 |
| Stress as a correlate of job performance: A study of manufacturing organizations G Mathur, S Vigg, S Sandhar, U Holani Journal of Advances in Management Research 4 (2), 79-85, 2007 | 39 | 2007 |
| Organizational commitment and Job Satisfaction: A study of Manufacturing Sector G Mathur, M Salunke Apotheosis- Tripude’s National Journal of Business Research (TNBJR) 4 (4), 129, 2013 | 31 | 2013 |
| Gender-based discrimination faced by females at workplace: A perceptual study of working females M Tiwari, G Mathur, S Awasthi Journal of Entrepreneurship Education 21 (3), 1-7, 2018 | 27 | 2018 |
| Servant Leadership and Organizational Citizenship Behaviour Among Employees of Service Sector G Mathur, P Negi American International Journal of Research in Humanities, Arts & social …, 2014 | 25 | 2014 |
| A STUDY ON THE EFFECTS OF GLASS CEILING & ORGANIZATIONAL COMMITMENT ON CORPORATE WOMEN'S TURNOVER INTENTIONS M Tiwari, G Mathur, S Awasthi Academy of Strategic Management Journal 18 (2), 1-10, 2019 | 24 | 2019 |
| The connection between Self concept (Actual self congruence & Ideal Self congruence) on brand preference and role of product usage (conspicuousness and inconspicuousness) NK Upamannyu, G Mathur, SS Bhakar International Journal of Management Excellence 3 (1), 308-319, 2014 | 23 | 2014 |
| Customer satisfaction in retail services: A comparative study of public and private sector banks S Vigg, G Mathur, U Holani JIMS8M: The Journal of Indian Management & Strategy 12 (2), 9-14, 2007 | 22 | 2007 |
| Perceived Organizational Politics, Organizational Justice, Cynicism and OCB: A Demographic Study of Academicians G Mathur, N Nathani, S Dubey Review of HRM 2, 61-73, 2013 | 14 | 2013 |
| Relationship between personality and job performance: Indian perspective of Triguna theory R Banerjee, R Pathak, G Mathur International Journal of Business Excellence 20 (1), 122-129, 2020 | 13 | 2020 |
| Personality Traits and Risk Tolerance among Young Investors G Mathur, N Nathani International Journal of Innovative Technology and Exploring Engineering …, 2019 | 12 | 2019 |
| RECRUITMENT & SELECTION & ITS IMPACT ON ORGANIZATIONAL PRODUCTIVITY P Singh, G Mathur, M Jain, MA Sahayaraj | 11* | |
| Analyzing the relationship between depression, abusive supervision & organizational deviance: An SEM approach G Mathur, AS Chauhan Journal of Human Resource Management 21 (1), 1-13, 2018 | 10 | 2018 |
| Service Quality Perception of Corporate towards Private and Public Banks. G Mathur, A Chakraborty, S Vigg, U Holani Journal of Marketing & Communication 4 (1), 2008 | 10 | 2008 |
| Impact of Facebook Usage On Students’ Involvement in Studies G Mathur, N Nathani, A Sharma, D Modi, G Arora Proceedings of 10th International Conference on Digital Strategies for …, 2019 | 8 | 2019 |
| An emotional antecedent to stress at work in health care G Mathur, N Nathani, S Sarvate Advances in Management and Applied Economics 3 (1), 1, 2013 | 7 | 2013 |
| Impact of Financial Leverage on the Payoffs to Stockholders and Market Value P Negi, S Sankpal, G Mathur, N Vaswani The IUP Journal of Accounting Research and Audit Practices 11 (1), 35-46, 2012 | 7 | 2012 |
| Long term price linkages between the equity markets and oil prices: A study of two big oil consuming countries of Asia P Negi, A Chakraborty, G Mathur Middle Eastern Finance and Economics 14, 141-151, 2011 | 7 | 2011 |
| Looking‐glass‐self: Tale of happiness, self‐esteem, and satisfaction with life among transgender from Kinner community M Tiwari, S Narula, G Mathur Journal of Public Affairs, e2519, 2020 | 6 | 2020 |
Silky Vigg Kushwah, PhDProfessor of Finance and AccountingVerified email at ndimdelhi.org
