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Dr.B.Rajeswari
Dr.B.Rajeswari
Professor of Management Studies,Pondicherry University
Verified email at pondiuni.edu.in - Homepage
Title
Cited by
Cited by
Year
The role of food eating values and exploratory behaviour traits in predicting intention to consume organic foods: An extended planned behaviour approach
MA Sadiq, B Rajeswari, L Ansari, MD Kirmani
Journal of Retailing and Consumer Services 59, 102352, 2021
562021
Sentiment analysis of consumer reviews–a comparison of organic and regular food products usage
B Rajeswari, S Madhavan, R Venkatesakumar, S Riasudeen
Rajagiri Management Journal 14 (2), 155-167, 2020
162020
Segmentation of Indian shoppers in the context of organic foods
MA Sadiq, B Rajeswari, L Ansari
South Asian Journal of Business Studies 9 (2), 167-192, 2020
162020
Distribution characteristics of star ratings in online consumer reviews
R Venkatesakumar, S Vijayakumar, S Riasudeen, S Madhavan, ...
Vilakshan-XIMB Journal of Management 18 (2), 156-170, 2021
72021
The impact of C2C communication and shared information on buying decision:“A buyer’s perspective.”
KV Jamshida, B Rajeswari
International Journal of Recent Technology and Engineering 8 (2), 634-637, 2019
52019
Factors influence the choice of mobile apps for transactions among youngsters
A Monilakshmane, B Rajeswari
International Journal of Recent Technology and Engineering 8 (2), 612-617, 2019
32019
A study on strategic dimension of employer branding in HR practices
BR R.Kasilingam
Jaipuria International Journal of Management Research 1 (1), 3-15, 2015
22015
Implementation of Virtual Training by HR Consultants for IT Companies- Bridging the Gap
BR Poorani.T
IOSR Journal in Business and Management. 16 (7), 01-10, 2014
22014
Green marketing: A systematic literature review using text mining
K Karmugilan, B Rajeswari, M Pachayappan
TRANS Asian Journal of Marketing & Management Research (TAJMMR) 7 (2), 37-50, 2018
12018
The impact of environmental concerns, health concerns and knowledge of organic food on intention to buy organic food.
BR A Shadiq
International Journal of Education and Management Studies, Volume - 5 (2015 …, 2015
12015
A systematic literature review on TQM practices in SMEs-The road travelled,
AASIDB Rajeswari
Indian Journal of Natural Sciences 13 (Issue 73,), PP:45357-45364, 2022
2022
Consumers Sentiment Analysis-A Comparison of PLBs, National and MNCs Brands
R Venkatesakumar, G Vidyashankar, AS Sathish, B Rajeswari, ...
Review of Professional Management-A Journal of New Delhi Institute of …, 2021
2021
The intention to use e-wallet apps for financial transactions : An empirical study using TAM with perceived risk
MADB Rajeswari
Shodh Sanchar Bulletin 10 (39), pp: 224-231, 2020
2020
Predictors of c2c ecommerce purchase intention integrating trust and risk with tam
KV Jamshida
Department of Management Studies, Pondicherry University, 2020
2020
Going green- the road ahead for green challenges in India
KKDB Rajeswari
International Journal of Recent Technology and Engineering 8 (2S6), pp 629-633, 2019
2019
Antecedents of Organic Food Consumption Behavior A Study
MA Sadiq
Department of Management Studies, Pondicherry University, 2019
2019
Insight and purchase reasons of Green products among young consumers- An empirical study
KKDB Rajeswari
Research Review: International Journal of Multidisciplinary, Pp:140-145, 2018
2018
Trust assuring factors in C2C e-commerce: impact of perceived usefulness, ease of use, risk on trust
BR Jamshida
Researchers World: Journal of Arts, Science & Commerce, Vol.– VIII, Issue …, 2017
2017
Attitude of employees in IT companies towards virtual training and its quality enhancement
BR Poorani.T
International Journal of Innovative research in Management Studies 1 (10), 1-8, 2016
2016
Total quality Management through productivity improvement and rework easing @Wipro Lighting division.
B Rajeswari
International Journal of Innovative research in Management Studies 1 (10 …, 2016
2016
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