S Dacko
S Dacko
Unknown affiliation
Verified email at warwick.ac.uk
Cited by
Cited by
Enabling smart retail settings via mobile augmented reality shopping apps
SG Dacko
Technological Forecasting and Social Change 124, 243-256, 2017
The advanced dictionary of marketing: putting theory to use
S Dacko
Oxford University Press, 2008
Factors influencing consumers’ evaluation and adoption intention of really-new products or services: prior knowledge, innovativeness and timing of product evaluation
Q Wang, S Dacko, M Gad
ACR North American Advances, 2008
An extension of the benefit segmentation base for the consumption of organic foods: A time perspective
M Gad Mohsen, S Dacko
Journal of Marketing Management 29 (15-16), 1701-1728, 2013
Narrowing the skills gap for marketers of the future
SG Dacko
Marketing Intelligence & Planning, 2006
Narrowing skill development gaps in marketing and MBA programs: The role of innovative technologies for distance learning
SG Dacko
Journal of Marketing Education 23 (3), 228-239, 2001
Upgrading the city: Enabling intermodal travel behaviour
SG Dacko, C Spalteholz
Technological Forecasting and Social Change 89, 222-235, 2014
Dynamic capabilities to match multiple product generations and market rhythm
SG Dacko, BS Liu, D Sudharshan, O Furrer
European journal of innovation management, 2008
Developing the top five skills within an MBA programme: Implications for management educators
SG Dacko
International Journal of Management Education 5 (2), 21, 2006
Marketing strategies for last-minute travel and tourism: Profitability and revenue management implications
SG Dacko
Journal of Travel & Tourism Marketing 16 (4), 7-20, 2004
Understanding market entry timing decisions: the practitioner‐academic gap
SG Dacko
Marketing Intelligence & Planning, 2002
Time‐of‐day services marketing
SG Dacko
Journal of Services Marketing, 2012
Purposeful empiricism: How stochastic modeling informs industrial marketing research
J McCabe, P Stern, SG Dacko
Industrial Marketing Management 42 (3), 421-432, 2013
Critically examining theory and practice: Implications for coregulation and coregulating broadcast advertising in the United Kingdom
SG Dacko, M Hart
International Journal on Media Management 7 (1-2), 2-15, 2005
Managers will find academic journals helpful
SG Dacko, D Sudharshan
Marketing news 30 (21), 10, 1996
Design thinking for sustainability
R Garcia, PhD, S Dacko, PhD
Design thinking: New product development essentials from the PDMA, 381-400, 2015
Benchmarking competitive responses to pioneering new product introductions
SG Dacko
Benchmarking: An International Journal, 2000
The role of retentions in how marketing managers change their strategic orientation
JA Rosa, SG Dacko
Journal of Marketing Management 11 (6), 525-546, 1995
Data collection should not be manual labor.
SG Dacko
Marketing News 29 (18), 31-31, 1995
Sustainability orientation as a driver of innovation within firms
SG Dacko, M Claudy, R Garcia, SJS Wilner
ISPIM Conference Proceedings, 1, 2013
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