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Dr. Vikram Choudhary
Dr. Vikram Choudhary
Assistant Professor (Marketing), Goa Institute of Managment
Verified email at gim.ac.in - Homepage
Title
Cited by
Cited by
Year
Factors influencing technology adoption amongst small retailers: insights from thematic analysis
RK Aithal, V Choudhary, H Maurya, D Pradhan, DN Sarkar
International Journal of Retail & distribution management 51 (1), 81-102, 2023
222023
Low-cost technologies for Kirana (small) retail: a game changer?
V Choudhary, RK Aithal
IIM Kozhikode Society & Management Review 12 (2), 250-258, 2023
42023
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Articles 1–2