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Jin Yong Park
Jin Yong Park
Professor of Marketing, Konkuk university (Seoul, Korea)
Verified email at konkuk.ac.kr
Title
Cited by
Cited by
Year
Cross‐cultural examination of the relationships among firm reputation, e‐satisfaction, e‐trust, and e‐loyalty
B Jin, J Yong Park, J Kim
International Marketing Review 25 (3), 324-337, 2008
5212008
The moderating effect of online purchase experience on the evaluation of online store attributes and the subsequent impact on market response outcomes.
B Jin, JY Park
Advances in consumer research 33 (1), 2006
2502006
What makes online community members commit? A social exchange perspective
B Jin, JY Park, HS Kim
Behaviour & Information Technology 29 (6), 587-599, 2010
1842010
E-lifestyle and motives to use online games
K Hoon, J Park, KD Yul, HL Moon, HC Chun
Iris Marketing Review 15 (2), 71-72, 2002
1772002
Comparison of Chinese and Indian consumers' evaluative criteria when selecting denim jeans: A conjoint analysis
B Jin, J Yong Park, J Sang Ryu
Journal of Fashion Marketing and Management: An International Journal 14 (1 …, 2010
1162010
Dimensions of online community attributes: Examination of online communities hosted by companies in Korea
HS Kim, J Yong Park, B Jin
International Journal of Retail & Distribution Management 36 (10), 812-830, 2008
1052008
Joint influence of online store attributes and offline operations on performance of multichannel retailers
B Jin, JY Park, J Kim
Behaviour & Information Technology 29 (1), 85-96, 2010
1002010
Impact of retailer image on private brand attitude: Halo effect and summary construct
JY Park, K Park, AJ Dubinsky
Australian Journal of Psychology 63 (3), 173-183, 2011
462011
시장지향적 유통관리, 서울, 박영사
오세조, 박진용, 김상덕
46*2002
소매업체와 공급업체의 신뢰 및 결속에 관한 연구
박진용, 오세조
流通硏究 4 (1), 93-122, 1999
461999
Sustainable marketing strategies as an essential tool of business
JY Park, SV Perumal, S Sanyal, B Ah Nguyen, S Ray, R Krishnan, ...
American Journal of Economics and Sociology 81 (2), 359-379, 2022
422022
What makes customers repurchase grocery products from online stores in Korea
JY Park, D Thangam
International Journal of E-Business Research (IJEBR) 15 (4), 24-39, 2019
412019
The Effects of Trust Dimensions on Relationship Commitment: The Relative Efficacy and Effect Symmetry.
DJ Lee, JY Park, HT Lee, G Yu
Advances in Consumer Research 35, 2008
332008
마케팅관리, 박영사
박충환, 오세조, 김동훈, 박진용
32*1995
유통업체브랜드 구매 의도 및 선행 변수와의 관계에 관한 연구: 할인점 출점 지역의 차이를 중심으로
박진용, 정강옥
유통연구 8 (2), 21-39, 2003
252003
유통업자상표 의류 구매의도에 미치는 영향요인에 관한 연구
박진용, 권순기, 오세조
流通硏究 4 (2), 59-74, 1999
191999
유통업체와 제조업체 브랜드의 성공적 제휴: 가격과 품질 민감성의 조절효과: 가격과 품질 민감성의 조절효과
박경도, 박진용, 전승은
유통연구 12 (4), 109-125, 2007
172007
유통업자 상표 태도에 대한 소매업체 이미지의 후광 효과 및 함의 개념에 관한 연구
박진용
유통연구 9 (2), 101-122, 2004
172004
유통업체 브랜드와 제조업체 브랜드간 전략적 연계에 관한 연구
박진용
유통연구 9 (3), 49-68, 2004
162004
안터넷광고에 대한 태도와 효과성에 있어 라이프스타일의 조절효과에 관한 연구
김경훈, 박진용, 김동율, 문학일
Journal of Global Academy of Marketing Science 6 (1), 233-260, 2000
162000
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Articles 1–20