Yi Peng

202120222023202411 13 21 12

Peter MagnussonProfessor of Marketing and Department Chair, University of Texas Rio Grande ValleyVerified email at utrgv.edu
Stanford A. WestjohnUniversity of AlabamaVerified email at ua.edu
Hyeyoon JungUniversity of Tennessee at ChattanoogaVerified email at utc.edu
Bryan HochsteinUniversity of Alabama, Associate Professor of MarketingVerified email at ua.edu
Graham H. LowmanKennesaw State UniversityVerified email at kennesaw.edu
Ji "Miracle" QiAssistant Professor, Grand Valley State UniversityVerified email at gvsu.edu

Yi Peng

Verified email at tntech.edu


Title Sort by citations Sort by year Sort by title	Cited by Cited by	Year
Acting on anger: Cultural value moderators of the effects of consumer animosity SA Westjohn, P Magnusson, Y Peng, H Jung Journal of International Business Studies 52 (8), 1591-1615, 2021	33	2021
Trust Propensity Across Cultures: The Role of Collectivism SA Westjohn, P Magnusson, GR Franke, Y Peng Journal of International Marketing, 1069031X211036688, 2021	23	2021
The Impact of Service Climate on Gratitude in Driving Customer Outcomes JM Qi, Y Peng, GH Lowman, X He Journal of Services Marketing, 2022	1	2022
The influence of self-construal on consumer responses to sizing discrepancy H Jung, P Magnusson, Y Peng International Marketing Review 40 (6), 1325-1343, 2023		2023
Addressing concerns with salesperson competitive psychological climate, sales performance, and turnover intention: The role of threat and learning orientation WJ Zahn, Y Peng, D Mathis, B Hochstein, CR Plouffe Industrial Marketing Management 115, 143-155, 2023		2023
Is Sales Competition A Good Motivator or a Bad Idea? The Underlying Mechanism of Threat Appraisals WJ Zahn Ph D, Y Peng, W Bolander, B Hochstein, D Mathis		2022

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