Z. john zhang
Z. john zhang
the Wharton school
Verified email at wharton.upenn.edu
TitleCited byYear
Fairness and channel coordination
T Haitao Cui, JS Raju, ZJ Zhang
Management science 53 (8), 1303-1314, 2007
5782007
Competitive coupon targeting
G Shaffer, ZJ Zhang
Marketing Science 14 (4), 395-416, 1995
3701995
Channel coordination in the presence of a dominant retailer
J Raju, ZJ Zhang
Marketing Science 24 (2), 254-262, 2005
3532005
How should consumers’ willingness to pay be measured? An empirical comparison of state-of-the-art approaches
KM Miller, R Hofstetter, H Krohmer, ZJ Zhang
Journal of Marketing Research 48 (1), 172-184, 2011
3402011
Putting one-to-one marketing to work: Personalization, customization, and choice
N Arora, X Dreze, A Ghose, JD Hess, R Iyengar, B Jing, Y Joshi, V Kumar, ...
Marketing Letters 19 (3-4), 305, 2008
3302008
Individual marketing with imperfect targetability
Y Chen, C Narasimhan, ZJ Zhang
Marketing Science 20 (1), 23-41, 2001
3112001
Do we care what others get? A behaviorist approach to targeted promotions
FM Feinberg, A Krishna, ZJ Zhang
Journal of Marketing research 39 (3), 277-291, 2002
3002002
Pay to switch or pay to stay: preference‐based price discrimination in markets with switching costs
G Shaffer, ZJ Zhang
Journal of Economics & Management Strategy 9 (3), 397-424, 2000
2782000
Competitive one-to-one promotions
G Shaffer, ZJ Zhang
Management Science 48 (9), 1143-1160, 2002
2642002
Augmenting conjoint analysis to estimate consumer reservation price
K Jedidi, ZJ Zhang
Management Science 48 (10), 1350-1368, 2002
2162002
From story line to box office: A new approach for green-lighting movie scripts
J Eliashberg, SK Hui, ZJ Zhang
Management Science 53 (6), 881-893, 2007
1852007
Research note—The benefits of personalized pricing in a channel
Y Liu, ZJ Zhang
Marketing Science 25 (1), 97-105, 2006
1742006
The optimal choice of promotional vehicles: Front-loaded or rear-loaded incentives?
ZJ Zhang, A Krishna, SK Dhar
Management Science 46 (3), 348-362, 2000
1432000
Dynamic targeted pricing with strategic consumers
Y Chen, ZJ Zhang
International Journal of Industrial Organization 27 (1), 43-50, 2009
1412009
Pricing access services
S Essegaier, S Gupta, ZJ Zhang
Marketing Science 21 (2), 139-159, 2002
1352002
Consumer heterogeneity and competitive price-matching guarantees
Y Chen, C Narasimhan, ZJ Zhang
Marketing Science 20 (3), 300-314, 2001
1352001
Agency selling or reselling? Channel structures in electronic retailing
V Abhishek, K Jerath, ZJ Zhang
Management Science 62 (8), 2259-2280, 2015
1332015
Accounting profits versus marketing profits: A relevant metric for category management
Y Chen, JD Hess, RT Wilcox, ZJ Zhang
Marketing science 18 (3), 208-229, 1999
1261999
Product reviews and competition in markets for repeat purchase products
X Li, LM Hitt, ZJ Zhang
Journal of Management Information Systems 27 (4), 9-42, 2011
1172011
Store within a store
K Jerath, ZJ Zhang
Journal of Marketing Research 47 (4), 748-763, 2010
1142010
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Articles 1–20