Green marketing: A study of consumer perception and preferences in India M Bhatia, A Jain Electronic Green Journal 1 (36), 2013 | 314 | 2013 |
Development of multi-item measurement scale for green consumer behaviour M Bhatia, A Jain International Journal of Society Systems Science 9 (3), 199-221, 2017 | 9 | 2017 |
Dietary Food Supplements: What Consumers Perceive? HA Chauhan, M Bhatia, N Hirpara Chauhan, HA, Bhatia, M., & Hirpara, 100-110, 2017 | 5 | 2017 |
Impact of CSR on non-financial performance and the mediating role of trust and reputation: Indian manufacturing employees’ perspectives SA Dasgupta, M Bhatia, U Singh, A Ray International Review on Public and Nonprofit Marketing 19 (2), 391-412, 2022 | 4 | 2022 |
Study of Factors Influencing Consumer Behaviour towards Electric Two-wheelers in Gujarat M Bhatia, H Chauhan, D Kumar Available at SSRN 3984394, 2021 | 4 | 2021 |
Perception and Behavior of Consumers in Indian Gold and Diamond Jewellery Market: A Review A Rana, H Chauhan, M Bhatia Rabindra Bharati Journal of Philosophy 23 (12), 101-110, 2022 | 1 | 2022 |
Impact of Green Marketing Practices on Consumer Behavior Study with reference to Consumer Durable Goods in India M Bhatia Jaipur, 2014 | 1 | 2014 |
Consumer Skepticism With Respect to Green Claims in Advertisements of Real Estate Sector in India M Bhatia, A Jain Journal of Marketing Vistas 4 (1), 12, 2014 | 1 | 2014 |
Case Study on GMVN’s (Garhwal Mandal Vikas Nigam) Holistic Approach to Sustainable Tourism B Sharma, P Paul, R Bandyopadhyah, R Tapadar, S Kundu, M Bhatia Sustainable Development in South Asia Tourism: Best Practices from CESTour's …, 2024 | | 2024 |
Cinematic Odyssey: Set-Jetting Tourism Unveiled H Chauhan, M Bhatia 27th Nirma International Conference on Management: “Business in Uncertain …, 2024 | | 2024 |
Sustainable & Responsible Heritage and Cultural Tourism – A Bibliometric Review and Future Research Agenda M Bhatia, H Chauhan, P Rijwani, M Diljeetkaur, P Saurabh Cestour International Conference 2024 : Navigating the Future of Sustainable …, 2024 | | 2024 |
Exploring Factors Influencing Purchase Intention of Sustainable Housing through the Lens of the Theory of Planned Behavior: A Structural Equation Modelling Approach A Shrivastava, M Bhatia, R Bendigiri Sustainable Conference (SUSCON), Organized by Indian Institute of Management …, 2023 | | 2023 |
Sustainable Tourism Practices in India: Role, Scope, Challenges in the Midst of Global Health and Climatic Concerns. P Saurabh, M Bhatia, P Rijwani, D Kulkarni, H Chauhan, D Makhija ATLAS Annual Conference 2023, Quality of Life: Health, Tourism and Climate …, 2023 | | 2023 |
Assessing the mediating impact of satisfaction on the relationship between retail service quality and customer loyalty: a study of organised apparel multi-brand retail stores … M Bhatia, K Bhatt International Journal of Business and Emerging Markets 15 (2), 175-193, 2023 | | 2023 |
Study of Customer Satisfaction and Loyalty W.R.T. the Service Quality Determinants of Organized Retail Apparel Stores in Ahmadabad M Bhatia, S Dhruv Shodhaytan – Rabindranath Tagore University Journal 6 (11), 12-24, 2019 | | 2019 |
Impact of Green Marketing Practices on Consumer Behavior Study with Reference to Consumer Durable Goods in India M Bhatia JK Lakshmipat University, 2018 | | 2018 |
Mean Reversion with Pair Trading in Indian Private Sector Banking Stocks U Gupta, S Jain, M Bhatia Smart Innovation, Systems and Technologies 83, 384-389, 2018 | | 2018 |
Mean Reversion with Pair Trading in Indian Private Sector Banking Stocks U Gupta, S Jain, M Bhatia International Conference on Information and Communication Technology for …, 2017 | | 2017 |
Impact of Green Marketing Practices on Consumer Behavior Study with reference to Consumer Durable Goods in India M Bhatia Jaipur, 2014 | | 2014 |
Child Pestering: Tactics Used and Its Influence on Parental Response M Bhatia, V Dave, V Munshi Ganpat University-Faculty of Management Studies Journal of Management and …, 2014 | | 2014 |