Role of Gender in Consumers' Response to Fear Appeal Advertisements S Ajit, V Joseph Paul Raj Indian Journal of Marketing 42 (9), 19-24, 2012 | 6 | 2012 |
Causes and Remedies of Non-Performing Assets towards Indian Public Sector Banks E Gopi, V Joseph Paul Raj PARIPEX-Indian Journal of Research 4 (7), 144-146, 2015 | 5 | 2015 |
Role of Personality in Response to Fear Appeal Advertisements on Oral Hygiene S Ajit, V Joseph Paul Raj International Journal of Marketing & Business Communication 4 (3), 2015 | 1 | 2015 |
Buyer Behavior - A Study in Two Wheeler Market V Joseph Paul Raj, P Soundarapandiyan, E Gopi Shanlax International Journal of Economics 1 (2), 72-76, 2013 | 1* | 2013 |
Managing Wind Power System Location Through Weibull Distribution V Joseph Paul Raj, D Nagarajan Perspectivas em Ciencia da Informacao 22, 118-123, 2017 | | 2017 |
Non-performing Assets Management E Gopi, V Joseph Paul Raj Nehru Journal of Management and Research 1 (8), 33-42, 2015 | | 2015 |
Causes of Non-Performing Assets in Indian Public Sector Banks E Gopi, V Joseph Paul Raj International Journal of Applied Business and Economic Research 13 (2), 2015 | | 2015 |
Re-emerging Stress in the Asset Quality Towards Non-performing Assets in Indian Public Sector Banks E Gopi, V Joseph Paul Raj VELS Management Journal 3 (1), 18-27, 2014 | | 2014 |
Market Analysis of Two Wheelers using Limiting Distribution for Parents and Spring P Soundarapandiyan, V Joseph Paul Raj Shanlax International Journal of Management 1 (2), 22-28, 2013 | | 2013 |
Role of Employee Engagement Activities on Job Performance of Employees V Joseph Paul Raj, S Ajit, P Soundarapandiyan Shanlax International Journal of Management 1 (1), 110-121, 2013 | | 2013 |
Trends in Branding - An Overview V Joseph Paul Raj, P Soundarapandiyan Shanlax International Journal of Economics 1 (1), 87-90, 2012 | | 2012 |
Review of Market Potential for two wheelers using time series analysis V Joseph Paul Raj Journal of Current Sciences 10 (2), 875-880, 2007 | | 2007 |