Milena Viassone
Milena Viassone
Professore Associato di Economia e gestione delle imprese - Dipartimento di Management, Università
Verified email at unito.it
Title
Cited by
Cited by
Year
Engaging consumers on new integrated multichannel retail settings: Challenges for retailers
E Pantano, M Viassone
Journal of Retailing and Consumer Services 25, 106-114, 2015
2162015
Demand pull and technology push perspective in technology-based innovations for the points of sale: The retailers evaluation
E Pantano, M Viassone
Journal of Retailing and Consumer Services 21 (1), 43-47, 2014
1522014
Consumer perception of computer-mediated communication in a social network
E Pantano, A Tavernise, M Viassone
4th International Conference on New Trends in Information Science and …, 2010
352010
Value co-creation in the beverage and food industry
G Tardivo, A Thrassou, M Viassone, F Serravalle
British Food Journal, 2017
322017
An exploratory study of the tourist-computer interaction: the role of web site usability on hotel quality perception
E Pantano, R Servidio, M Viassone
292011
Consumers’ expectation of innovation: shift retail strategies for more attractive points of sale
E Pantano, M Viassone
International Journal of Digital Content Technology and its Application 16 …, 2012
172012
The relationship between wine sector and regional competitiveness
M Viassone, D Vrontis, I Papasolomou
Global Business and Economics Review 18 (3-4), 259-276, 2016
162016
When wine meets territory: the Italian scenario
D Vrontis, M Viassone
6th Annual EuroMed Conference of the EuroMed Academy of Business …, 2013
162013
Measuring local tourism attractiveness: The case of Italy
M Cugno, M Grimmer, M Viassone
26th Australian & New Zealand Academy of Management (ANZAM) Conference 1, 1-22, 2012
162012
HOW ATTRACTIVE ARE ITALIAN REGIONS FOR FOREIGN INVESTMENT? METHODOLOGICAL APPROACH.
G Tardivo, M Viassone
Journal of Financial Management & Analysis 22 (1), 2009
132009
The shift towards a digital business model: A strategic decision for the female entrepreneur
V Scuotto, F Serravalle, A Murray, M Viassone
Women Entrepreneurs and Strategic Decision Making in the Global Economy, 120-143, 2019
122019
The competitiveness of the Italian manufacturing industry: an attempt of measurement
VM Vrontis D., Tardivo G., Bresciani S.
Journal of the Knowledge Economy ISSN: 1868-7865 (print version) ISSN: 1868 …, 2016
12*2016
The role and potential of social networks sites in tertiary education
D Vrontis, M Viassone, A Thrassou
Sinergie – Italian Journal of Management 33 (97), 55-81, 2015
122015
Tourist destinations positioning: From indexes to managerial implications
JP Lemaire, M Viassone
Journal of Investment and Management 4 (1), 2015040101.15, 2015
122015
Ethical food as a differentiation factor for tourist destinations: The case of “Slow Food”
M Viassone, M Grimmer
Journal of Investment and Management 4 (1-1), 1-9, 2015
122015
CREATING AN INNOVATIVE SOCIAL ASSISTENTIAL PERFORMANCE MANAGEMENT SYSTEM: BEYOND THE ECONOMIC-FINANCIAL PERSPECTIVE: EMPIRICAL RESEARCH FINDINGS.
G Tardivo, M Viassone
Journal of Financial Management & Analysis 23 (2), 2010
112010
La gestione del vantaggio competitivo territoriale in un contesto di apertura internazionale
M Viassone
Giappichelli, 2008
112008
Donne e management: una questione di opportunità
M Andriolo, M Viassone
F. Angeli, 2016
102016
Finanza Aziendale Internazionale. La gestione finanziaria dell’impresa multinazionale
G Tardivo, M Viassone
Isedi, 2011
102011
Young Customers' Perception of the Quality of M-banking Services
G Tardivo, M Viassone, GL Gola
92014
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