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Dr. Bhuvanesh Kumar Sharma
Dr. Bhuvanesh Kumar Sharma
Other namesBhuvanesh/Bhuvan
Symbiosis Institute of Business Management, Pune. Symbiosis International (Deemed University)
Verified email at sibmpune.edu.in
Title
Cited by
Cited by
Year
Understanding the attitude of generation Z towards workplace
S Gaidhani, L Arora, BK Sharma
International Journal of Management, Technology and Engineering 9 (1), 2804-2812, 2019
4302019
Understanding and managing customer engagement through social customer relationship management
L Arora, P Singh, V Bhatt, B Sharma
Journal of Decision Systems 30 (2-3), 215-234, 2021
932021
Influence of Review Quality, Review Quantity and Review Credibility on Purchase Intention in the context of High Involvement Products
L Arora, BK Sharma
Eur. J. Appl. Bus. Manag. Spec. issue 4 (4), 24-40, 2018
602018
Does Social Medium Influence Impulse Buying of Indian Buyers?
BK Sharma, S Misra, L Arora
Journal of Management Research 18 (1), 27-36, 2018
412018
Place Branding: A Systematic Literature Review and Future Research Agenda
S Swain, C Jebarajakirthy, BK Sharma, HI Maseeh, A Agrawal, J Shah, ...
Journal of Travel Research 63 (3), 535-564, 2024
372024
Relationship between Brand Image and Store Image as Drivers of Repurchase Intention in Apparel Stores
P Bhakuni, S Rajput, BK Sharma
Gurukul Business Review 17 (2), 63-73, 2021
342021
Measuring social media impact on Impulse Buying Behavior
P Singh, BK Sharma, L Arora, V Bhatt
Cogent Business & Management 10 (3), 2262371, 2023
192023
IMPACT OF SOCIAL MEDIA ON VOTER’S BEHAVIOR-A DESCRIPTIVE STUDY OF GWALIOR, MADHYA PRADESH
BK Sharma
INTERNATINAL JOURNAL OF RESEARCH IN COMPUTER SCIENCE AND MANAGEMENT 4 (1), 5-8, 2016
192016
Influencer marketing - an instrument to proliferation of the digital occurrence
L Sharma, Bhuvanesh Kumar, Bhatt, Vimalkamleshkumar, Arora
International Journal of Enterprise Network Management 12 (4), 340-357, 2021
162021
Social Customer Relationship Management: A Literature Review
L Arora, BK Sharma
Eurasian Journal of Analytical Chemistry 13 (6), 308-316, 2018
142018
Impact of Social Media on Consumer Buying Behavior-A Descriptive Study on Tam Model
BK Sharma, VK Bhatt
i-Manager's Journal on Management 13 (1), 34, 2018
132018
Social media campaigns and domestic products consumption: a study on an emerging economy
S Rajput, G Dash, N Upamannyu, BK Sharma, P Singh
Cogent Business & Management 9 (1), 2143018, 2022
102022
Application of TAM model in teaching and learning-a behavioural study on social media
BK Sharma, VK Pal
International Journal of Management Practice 13 (4), 478-497, 2020
102020
Impact of Trust and Security on Purchase Intention with Reference of Online Purchase Through Social Media
BK Sharma
The Indian Management Researcher 4 (2), 88-102, 2017
92017
Impact of Green Banking Practices on Sustainable Environmental Performance and Profitability of Private Sector Banks
P Jain, BK Sharma
International Journal of Social Ecology and Sustainable Development (IJSESD …, 2023
82023
Smart Homes adoption in India–Value-based Adoption Approach
BK Sharma, SC Kuknor
2021 IEEE International Conference on Technology Management, Operations and …, 2021
82021
Students perception towards social media–with special reference to Management Students of Bhopal Madhya Pradesh
BK Sharma, M Jain, D Tiwari
International Journal of Engineering and Applied Sciences 2 (1), 30-34, 2015
82015
Impact of work culture, employees’ relationship with their managers, and training program on employees’ satisfaction
S Mishra, A Pathak, BK Sharma
International Journal of Advanced Science and Technology 29 (9s), 5145-5159, 2020
72020
Digital Adoption of Start-Ups With E-Governance Systems: A Mediating Role of Digital Support and Awareness
A Sharma, BK Sharma, P Singh, S Mishra, A Hussain
International Journal of Electronic Government Research (IJEGR) 18 (1), 1-22, 2022
62022
IMPACT OF DEMOGRAPHIC FACTORS ON ONLINE PURCHASE INTENTION THROUGH SOCIAL MEDIA-WITH REFERENCE TO PUNE, MAHARASHTRA
BK Sharma, S Parmar
Journal of Management Research and Analysis (JMRA) 18 (25), 45, 2018
62018
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