Follow
Anubhav Mishra
Title
Cited by
Cited by
Year
Adolescent's eWOM intentions: An investigation into the roles of peers, the Internet and gender
A Mishra, SS Maheswarappa, M Maity, S Samu
Journal of Business Research 86, 394-405, 2018
2242018
eWOM: Extant research review and future research avenues
A Mishra, SM Satish
Vikalpa 41 (3), 222-233, 2016
1592016
From “touch” to a “multisensory” experience: The impact of technology interface and product type on consumer responses
A Mishra, A Shukla, NP Rana, YK Dwivedi
Psychology & Marketing 38 (3), 385-396, 2021
1232021
Psychological determinants of users’ adoption and word-of-mouth recommendations of smart voice assistants
A Mishra, A Shukla, SK Sharma
International Journal of Information Management 67, 102413, 2022
1182022
Re-examining post-acceptance model of information systems continuance: A revised theoretical model using MASEM approach
A Mishra, A Shukla, NP Rana, WL Currie, YK Dwivedi
International Journal of Information Management 68, 102571, 2023
582023
Technology readiness of teenagers: a consumer socialization perspective
A Mishra, SS Maheswarappa, CL Colby
Journal of Services Marketing 32 (5), 592-604, 2018
532018
Impact of fake news on social image perceptions and consumers’ behavioral intentions
A Mishra, S Samu
Journal of Consumer Marketing, 2021
312021
Influence of parents, peers, and media on adolescents' consumer knowledge, attitudes, and purchase behavior: A meta‐analysis
A Mishra, M Maity
Journal of Consumer Behaviour 20 (6), 1675-1689, 2021
262021
Psychological determinants of consumer’s usage, satisfaction, and word-of-mouth recommendations toward smart voice assistants
A Mishra, A Shukla
International working conference on transfer and diffusion of IT, 274-283, 2020
182020
Teenagers’ eWOM intentions: a nature vs nurture perspective
A Mishra, SS Maheswarappa, M Maity, S Samu
Marketing Intelligence & Planning 36 (4), 470-483, 2018
182018
Effects of visual information and argument concreteness on purchase intention of consumers towards online hotel booking
A Shukla, A Mishra
Vision 27 (5), 639-649, 2023
132023
Role of communication, influence, and satisfaction in patient recommendations of a physician
P Mehra, A Mishra
Vikalpa 46 (2), 99-111, 2021
122021
If tomorrow never comes: the impact of anxiety, materialism and attitude on consumption behavior in a pandemic
A Mishra, RG Indwar, S Samu
Journal of Consumer Marketing 39 (3), 294-305, 2022
102022
Role of review length, review valence and review credibility on consumer’s online hotel booking intention
A Shukla, A Mishra
FIIB Business Review 12 (4), 403-414, 2023
92023
Metaverse: Opportunities and challenges for marketers
A Mishra, S Awasthi
Management Dynamics 22 (1), 79-84, 2022
92022
Enablers and inhibitors of mobile payments in rural India: A dual-factor theory perspective
SK Sharma, A Mishra
Information Systems Frontiers 25 (6), 2335-2351, 2023
62023
Chat GPT: Revolutionizing Communication or Threatening Authenticity?
A Mishra, S Awasthi
Management Dynamics 23 (1), 8, 2023
62023
How Content Valence and Online Impression Influence Goal Achievement in Social Media Environment?
A Mishra, S SM
Global Business Review 20 (5), 1-15, 2018
62018
Gyan Fresh: Digital Transformation of Dairy Business with Resilience and Technology Innovation
A Mishra, A Shukla
FIIB Business Review 12 (1), 20-30, 2023
52023
Communicative competence and subjective well-being: the mediating role of organisation-based self-esteem
P Mehra, A Mishra
International Journal of Indian Culture and Business Management 19 (3), 354-368, 2019
42019
The system can't perform the operation now. Try again later.
Articles 1–20