Ben S. Liu
Ben S. Liu
Professor of Marketing, Quinnipiac University
Verified email at quinnipiac.edu - Homepage
Title
Cited by
Cited by
Year
The relationships between culture and service quality perceptions: Basis for cross-cultural market segmentation and resource allocation
O Furrer, BSC Liu, D Sudharshan
Journal of service research 2 (4), 355-371, 2000
10612000
The relationships between culture and behavioral intentions toward services
BSC Liu, O Furrer, D Sudharshan
Journal of service research 4 (2), 118-129, 2001
4672001
After‐service response in service quality assessment: a real‐time updating model approach
BSC Liu, D Sudharshan, LO Hamer
Journal of Services Marketing 14 (2), 160-177, 2000
1322000
DiffuNET: The impact of network structure on diffusion of innovation
BSC Liu, R Madhavan, D Sudharshan
European Journal of Innovation Management, 2005
972005
The Effects of Intra-encounter Changes in Expectations on Perceived Service Quality Models
DS Lawrence O. Hamer, Ben S. Liu
Journal of Service Research 1 (3), 275-289, 1999
861999
Situational risk in organizational buying: A basis for adaptive selling
MD Bunn, BSC Liu
Industrial Marketing Management 25 (5), 439-452, 1996
611996
A balance theory perspective of triadic supply chain relationships
JM Phillips, BS Liu, TG Costello
Journal of Marketing Theory and Practice 6 (4), 78-91, 1998
601998
S, C, and Sudharshan, D.(2000) The relationships between culture and service quality perceptions basis for cross-cultural market segmentation and resource allocation
O Furrer, B Liu
Journal of Service Research 2 (4), 355-371, 0
56
Building internet trust: signalling through trustmarks
GO Damon Aiken, Ben S. Liu, Robert Mackoy
Int. J. Internet Marketing and Advertising 1 (3), 251-67, 2004
40*2004
The role of mood in price promotions
C Hsu, BSC Liu
Journal of Product & Brand Management, 1998
401998
Dynamic capabilities to match multiple product generations and market rhythm
SG Dacko, BS Liu, D Sudharshan, O Furrer
European journal of innovation management, 2008
352008
A service effort allocation model for assessing customer lifetime value in service marketing
BSC Liu, NC Petruzzi, D Sudharshan
Journal of services marketing, 2007
342007
An Investigation of Affect of Service using a LibQUAL+ TM Survey and an Experimental Study
JSK Roy, Abhik, Adwait Khare, Ben S.C. Liu, Linda M. Hawkes
Journal of Academic Librarianship 38 (3), 153-160, 2012
302012
SERV* OR in China: testing the effect of service orientation on service skills performance
STK Luk, K Lu, B Liu
Journal of Services Marketing 27 (1), 25-39, 2013
212013
A network based theory of foreign market entry mode and post-entry performance
J Tang, BS Liu
International Journal of Business and Social Science 2 (23), 50-59, 2011
202011
A framework for innovative service design
O Furrer, D Sudharshan, RH Tsiotsou, BS Liu
The Service Industries Journal 36 (9-10), 452-471, 2016
172016
Dimensions of Internet commerce trust
KD Aiken, R Mackoy, BSC Liu, R Fetter, G Osland
Journal of Internet Commerce 6 (4), 1-25, 2007
172007
Customer Participation Behavior in High- Versus Low-Contact Services: The Multiple Roles of Customer Trust
ELY Li, BSC Liu, STK Luk
Journal of Global Marketing 30 (5), 322-41, 2017
162017
Developing internet consumer trust: exploring trustmarks as third-party signals
D Aiken, G Osland, B Liu, R Mackoy
Marketing theory and applications 14, 145-146, 2003
142003
Culture & SQ perceptions: Basis for cross-cultural market segmentation and resource allocation
O Furrer, B Liu, D Sudharshan
Journal of Service Research 2 (4), 355-371, 2000
122000
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