| Consumer's preference and consumer buyng behaviour of foot ware industry in Vavuniya district, Sri Lanka K Pushpavathani, V Kumaradeepan TRANS Asian Journal of Marketing & Management Research (TAJMMR) 2 (3and4), 56-69, 2013 | 8 | 2013 |
| The Impact of Service Quality on Customer Switching in Telecommunication Industry Jaffna District, Srilanka V Kumaradeepan International Journal of Business Economics & Management Research 2 (1), 222-231, 2012 | 7 | 2012 |
| Customer realtionship marketing as a strategy for better banking relationship–A comarative study of state bank and private bank N Abeysekera, V Kumaradeepan International Journals of Marketing and Technology 2 (4), 45-54, 2012 | 5 | 2012 |
| Nexus between social media and brand preference of smart mobile phones: An empirical study in Sri Lanka V KUMARADEEPAN The Journal of Asian Finance, Economics and Business 8 (8), 241-249, 2021 | 4 | 2021 |
| A review of literature on service strategies for customer satisfaction and customer loyalty in store supermarkets V Kumaradeepan, MGS Pathmini Rajarata University of Sri Lanka, 2015 | 4 | 2015 |
| Evaluation of consumer attitudes towards purchase intention on women’s skincare products in sri lanka: Special reference to anuradhapura district TN Senavirathne, V Kumaradeepan University of Jaffna, 2020 | 3 | 2020 |
| Role of Brand equity in influencing purchase intention branded baby soap: A case study in Jaffna District, Sri Lanka S Kalaimahal, V Kumaradeepan International Journal of Scientific Research and Management 7 (2), 986-991, 2019 | 3 | 2019 |
| Factors Influencing of Social Media on Consumer Perception and Purchase Intention Towards Brand Loyalty: A Conceptual Paper V Kumaradeepan, F Azam, J Tham International Journal of Professional Business Review 8 (5), e01571-e01571, 2023 | 2 | 2023 |
| Social media advertising as strategy on consumer buying behaviour: conceptual paper V Kumaradeepan Published by the Faculty of Management and Commerce South Eastern University …, 2020 | 2 | 2020 |
| The Relationship between Product Quality and Purchase Intention on Women's Skin Care Products in Sri Lanka, with Special Reference to Anuradhapura District TN Senavirathne, V Kumaradeepan Shanlax International Journal of Management 8 (2), 85-89, 2020 | 2 | 2020 |
| Factors that influence on specialization selection in the bachelor of business administration: Special reference to university of Jaffna, Sri Lanka S Rajumesh, V Kumaradeepan International Journal of Research in Social Sciences 8 (7), 414-423, 2018 | 2 | 2018 |
| Effectiveness of Social Media on Purchase Intention: Women Led SMEs In Northern Province Of Sri Lanka V Kumaradeepan University of Jaffna, 2022 | 1 | 2022 |
| Customer Satisfaction and Customer Loyalty: Leading Super Markets in Jaffna District, Sri Lanka V Kumaradeepan, MGS Pathmini Macrothink Institute 19, 67-75, 2017 | 1 | 2017 |
| Impact of Customer Relationship Practices on Customer Satisfaction in SMEs in Jaffna district during pandemic condition V Kumaradeepan Eastern University, Sri Lanka, 2023 | | 2023 |
| Usage of social media usage and customer satisfaction among state bank customers in Sri Lanka V Kumaradeepan SEUSL Journal of Marketing, Vol. VII, No. 2, 2022, 2022 | | 2022 |
| Aftermath Of Social Media On Purchasing Behavior Of Youths In Jaffna, Sri Lanka V Kumaradeepan Webology (ISSN: 1735-188X) Volume 19, Number 3, 2022, 2022 | | 2022 |
| The nexus between determinants of social media effectiveness and purchase intention: special reference to women led smes in northern province of sri lanka V Kumaradeepan University of Jaffna, 2021 | | 2021 |
| Impact of privacy risk on facebook fan page loyalty: empirical study of facebook users SA Sudarshana, V Kumaradeepan Faculty of Management Studies and Commerce, University of Jaffna, Sri Lanka, 2019 | | 2019 |
| IMPACT OF MARKETING MIX ON BUYER CHARACTERISTICS TOWARDS THE LIQUOR PRODUCTS IN JAFFNA DISTRICT V Kumaradeepan, S Rajumesh, S Sivanenthira Department of Marketing Management, University of Kelaniya, Sri Lanka, 2017 | | 2017 |
| Impact of on customer satisfaction: special reference to leading super markets in jaffna district V Kumaradeepan, MGS Pathmini University of Jaffna, 2016 | | 2016 |
Nalin AbeysekeraProfessor in Management Studies,Open University of Sri LankaVerified email at ou.ac.lk
