| Understanding organizational and public perspectives on stadium redevelopment through social media: A case study of Georgia State University’s “new” stadium GM McGehee, AA Marquez, BA Cianfrone, T Kellison International Journal of Sport Communication 11 (2), 261-285, 2018 | 15 | 2018 |
| Interaction of communication from the sport organization, media, and public perspectives: how does messaging relate and differ? GM McGehee, BA Cianfrone, T Kellison Journal of Sport Management 34 (3), 229-239, 2019 | 6 | 2019 |
| Brand Equity in College Athletics: An Assessment of Syracuse University’s “New York’s College Team” Strategic Branding Campaign GM McGehee, BA Cianfrone | 3 | 2019 |
| Student perceptions of branding benefits of a new collegiate stadium GM McGehee, BA Cianfrone, T Kellison Journal of Issues in Intercollegiate Athletics 12 (1), 22, 2019 | 3 | 2019 |
| Marketing Sport through an esport Extension: Understanding the esport Market G McGehee, B Cianfrone Sport Marketing Association Conference XVII, 2019 | 1 | 2019 |
| And the Home of the Braves: A Case Study of the Gwinnett Braves BA Cianfrone, GM McGehee, RH Brison Sport Management Education Journal 7 (1), 60-67, 2013 | 1 | 2013 |
| Brand Extension Evaluation in Esports: A Case Study of the NBA and NBA2K League GM McGehee, BA Cianfrone, J Sears Journal of Applied Sport Management 15 (2), 2, 2023 | | 2023 |
| Evaluating The Impact of Esport Brand Extensions on Brand Equity and Behavioral Intentions GM McGehee | | 2019 |
| And the Home of the Braves: A Case Study of the Gwinnett Braves Teaching Note. BA Cianfrone, GM McGehee, RH Brison Sport Management Education Journal (Human Kinetics) 7 (1), 2013 | | 2013 |
