| Relationship between country of origin, brand image and customer purchase intentions SS Bhakar, S Bhakar, S Bhakar Far East Journal of Psychology and Business 10 (2), 25-47, 2013 | 66 | 2013 |
| Employee loyalty towards organization—a study of academician S Mehta, T Singh, SS Bhakar, B Sinha International Journal of Business Management and Economic Research 1 (1), 98-108, 2010 | 58 | 2010 |
| Effect of Corporate Image on Brand Trust and Brand Affect N Upmanyu, SS Bhakar, G Mansi International Journal of Applied Science - Research and Review (IJAS) 2 (1 …, 2015 | 27 | 2015 |
| Examining the impact of role overload on job stress, job satisfaction and job performance-a study among married working women in banking sector M Mittal, SS Bhakar International Journal of Management Studies 2 (7), 01, 2018 | 22 | 2018 |
| Effect of Customer Satisfaction on Brand Image and Loyalty Intention: A Study of Cosmetic Product N Upmanyu, Bhakar, Sher Singh International Journal of Research in Business and Technology 4 (1), 296-307, 2014 | 16 | 2014 |
| THE IMPACT OF CO-BRANDING ON CUSTOMER EVALUATION OF BRAND EXTENSION SS Bhakar, S Bhakar, S Bhakar, G Sharma Prestige International Journal of Management and IT 1 (1), 21-53, 2012 | 11 | 2012 |
| The connection between Self concept (Actual self congruence & Ideal Self congruence) on brand preference and role of product usage (conspicuousness and inconspicuousness) NK Upamannyu, G Mathur, SS Bhakar International Journal of Management Excellence 3 (1), 308-319, 2014 | 10 | 2014 |
| Customer Satisfaction or Service Quality – Identifying Mediating Variable and Evaluating Behavioral Intention Model in Hotel Industry: An SEM Approach SS Bhakar, S Bhakar, S Bhakar Research Journal of Social Sciences and Behavior 5 (2), 111-124, 2015 | 8 | 2015 |
| The effect of brand prestige on brand preference and word of mouth: The moderator role of customer involvement NK Upamannyu, SS Bhakar, AS Chauhan Asian Journal of Research in Marketing 4 (2), 123-140, 2015 | 7 | 2015 |
| Handbook for Writing Research Paper SS Bhakar, T Singh Bharti Publications: New Delhi, 2014 | 5* | 2014 |
| A Systematic Guide to Write a Research Paper SS Bhakar, S Mehta, ( Eds.) Excel publications: New Delhi, 2011 | 5 | 2011 |
| Impact of cross functional teams on supply chain: an empirical study P Mishra, SS Bhakar, U Dhar Supply Chain Management for Global Competitiveness, Macmillan (I) Ltd, New …, 1999 | 3 | 1999 |
| The Effect of Service Quality, Brand Image and Customer Satisfaction on Customer Loyalty: Evidence from Hotel Industry AD Sangwan, SS Bhakar Prestige International Journal of Management & IT-Sanchayan 7 (1), 1-15, 2018 | 2 | 2018 |
| SUSTAINABLE COMPETITIVE ADVANTAGE THROUGH INTEGRATED MARKETING APPROACH SS Bhakar, RPS Kaurav, P Parashar, S Sankpal . Prestige Institute of Management: Gwalior, 2016 | 2 | 2016 |
| Effect of Customer Loyalty Programme on Customer Retention: A Study of Organized Retail Sector in Gwalior SS Bhakar, N Upamannyu, P Aronkar, C Lal, S Chib, S Jauhari, ... | 2 | 2015 |
| Impact of Information Flow on Supply Chain Management: An Empirical Study SS Bhakar, P Mishra, U Dhar Operations and Quantitative Management in the Global Business Environment …, 1999 | 2 | 1999 |
| Country of Origin Effect on Consumer Willingness to Buy Foreign Product SS Bhakar, S Mehra, Y Kharade, S Priyadarshani, P Bisht, P Pathak A Procedural Guide to Write a Research Paper 1, 60-72, 2015 | 1 | 2015 |
| Image Congruence and Brand Attitude amongst Teenagers SS Bhakar, S Mehra, Y Kharade, S Priyadarshani, P Bisht, P Pathak A Procedural Guide to Write a Research Paper 1, 49-59, 2015 | 1 | 2015 |
| Role of ERP in Improving Supply Chain Effectiveness: A Perpetual Study VK Jain, SS Bhakar ICFAI Journal of Supply Chain Management 3 (2), 17-23, 2006 | 1* | 2006 |
| IMPACT OF PRICE PROMOTION ON BRAND EQUITY MODEL: A STUDY OF ONLINE RETAIL STORE BRANDS SS Bhakar, S Bhakar, S Bhakar Call for Papers, 124, 0 | 1 | |
Shailja BhakarAssociate ProfessorVerified email at prestigegwl.org
