| Understanding the impact of lifestyle on sustainable consumption behavior: a sharing economy perspective M Matharu, R Jain, S Kamboj Management of environmental quality: An international Journal 32 (1), 20-40, 2020 | 103 | 2020 |
| Artificial intelligence―creating automated insights for customer relationship management SK Deb, R Jain, V Deb 2018 8th international conference on cloud computing, data science …, 2018 | 34 | 2018 |
| Data Analytics and Business Intelligence: Computational Frameworks, Practices, and Applications V Charles, P Garg, N Gupta, M Agarwal CRC Press, 2023 | 18 | 2023 |
| Analyzing workplace deviance in modern organizations N Sharma Igi Global, 2019 | 9 | 2019 |
| Dare to defy the challenges of online business R Jain, R Khandelwal International Journal of Entrepreneurship and Innovation Management 24 (4-5 …, 2020 | 8 | 2020 |
| A study on mediation effect of relationship quality outcome between customer relationship management and mutual fund decision SK Deb, R Jain, S Manohar, S Marwah Global Knowledge, Memory and Communication, 2023 | 7 | 2023 |
| Case study: India’s first net-zero energy building—Indira Paryavaran Bhavan R Khandelwal, R Jain, M Gupta Int J Sci Technol Res 9 (11), 353-357, 2020 | 6 | 2020 |
| Consumers' lifestyle of health and sustainability as determining factor of purchase behaviour for sustainable products: an empirical analysis M Matharu, R Jain, S Kamboj Global Business and Economics Review 25 (1), 1-20, 2021 | 4 | 2021 |
| Automation and AI-enabled customer journey: a bibliometric analysis J Rana, R Jain, KC Santosh Vision, 09722629221149854, 2023 | 3 | 2023 |
| Artificial intelligence enabled in-video advertising: Infiltrating the fashion industry U Thareja, R Jain International Journal of Innovative Technology and Exploring Engineering 9 …, 2019 | 3 | 2019 |
| An Empirical Study of Consumer Perception and Loyalty as Factors of The Selection of Private Label Brands at Select Retail Stores of Pune with Special Reference to Organized … P Chattopadhyay, DR Jain International Journal of Mechanical Engineering and Technology 9 (4), 2018 | 3 | 2018 |
| Utility and acceptability of AI-enabled chatbots on the online customer journey J Rana, R Jain, V Nehra International Journal of Computing and Digital Systems 15 (1), 323-335, 2024 | 2 | 2024 |
| UNDERPINNING THE EMERGENCE OF SUSTAINABILITY MARKETING: A COMPREHENSIVE REVIEW OF LITERATURE & FUTURE RESEARCH AGENDA M MATHARU, R JAIN, H BULSARA Journal of Sustainability Science and Management 15 (6), 207-221, 2020 | 2 | 2020 |
| Taming consumer resistance for taboo products: The case of PeeBuddy R Jain, A Tandon, R Khandelwal South Asian Journal of Business and Management Cases 9 (1), 10-23, 2020 | 2 | 2020 |
| Metamorphosis of Recommender Systems: Progressive Inclusion of Consumers S Bokadia, R Jain International Working Conference on Transfer and Diffusion of IT, 324-341, 2024 | 1 | 2024 |
| Data Analytics and Business Intelligence V Charles, P Garg, N Gupta, M Agarwal Data Analytics and Business Intelligence, 2023 | 1 | 2023 |
| Fortifying social media content with behavioral engagement for purchase intention of fast fashion brands. T Uday, J Ruchi Turkish Online Journal of Qualitative Inquiry 12 (10), 388-402, 2021 | 1 | 2021 |
| Rural entrepreneurship and innovation in the digital era S Lokuge, D Sedera IGI Global, 2020 | 1 | 2020 |
| Redefining green consumerism: a diminutive approach to market segmentation for sustainability SR Naini, RR Mekapothula, R Jain, S Manohar Environmental Science and Pollution Research, 1-17, 2024 | | 2024 |
| HR ANALYTICS R Jain, R Khandelwal Data Analytics and Business Intelligence: Computational Frameworks …, 2023 | | 2023 |
Manita Arora (Matharu)Amity UniversityVerified email at amity.edu
Manita Arora (Matharu)Amity UniversityVerified email at amity.edu