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Ashish Sadh
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E-fulfillment dimensions and its influence on customers in e-tailing: a critical review
NK Jain, H Gajjar, BJ Shah, A Sadh
Asia Pacific Journal of Marketing and Logistics 29 (2), 347-369, 2017
612017
Brand-related, consumer to consumer, communication via social media
PS Kapoor, KR Jayasimha, A Sadh
IIM Kozhikode Society & Management Review 2 (1), 43-59, 2013
452013
Mobile advertising: A review of the literature
A Billore, A Sadh
The Marketing Review 15 (2), 161-183, 2015
342015
A conceptual framework for measuring e-fulfillment dimensions: A consumer perspective
NK Jain, H Gajjar, BJ Shah, A Sadh
Journal of Internet Commerce 14 (3), 363-383, 2015
202015
Role of brand globalness in consumer evaluation of new product branding strategy
P Punyatoya, A Sadh, SK Mishra
Journal of Brand Management 21 (2), 171-188, 2014
152014
Save the Girl Child Initiatives in India-A Social Marketing Perspective
A Sadh, PS Kapoor
Editorial Team, 18, 2012
52012
Role of anthropomorphization on pro-social behavior
AV Tapar, A Mishra, A Sadh, A Billore
Journal of Indian Business Research, 2018
32018
Need for Touch: A Barrier in Online Shopping—Identifying Compensatory Factors in an Online Context
J Pandey, A Sadh, A Billore
Creating Marketing Magic and Innovative Future Marketing Trends, 1349-1357, 2017
22017
Extraction of relevant figures and tables for multi-document summarization
A Sadh, A Sahu, D Srivastava, R Sanyal, S Sanyal
International Conference on Intelligent Text Processing and Computational …, 2012
22012
The rhetoric and reality of marketing in India
A Sadh, S Tangirala
The Rhetoric and Reality of Marketing, 146-174, 2003
12003
Role of Brand Jealousy in Brand Communities on Social Networking Media
A Sadh
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Articles 1–11