Elten Briggs
Elten Briggs
Verified email at uta.edu
TitleCited byYear
Marketing actions and the value of customer assets: A framework for customer asset management
PD Berger, RN Bolton, D Bowman, E Briggs, V Kumar, A Parasuraman, ...
Journal of Service Research 5 (1), 39-54, 2002
3872002
Toward a better understanding of volunteering for nonprofit organizations: Explaining volunteers’ pro-social attitudes
E Briggs, M Peterson, G Gregory
Journal of Macromarketing 30 (1), 61-76, 2010
1192010
Service performance—loyalty intentions link in a business-to-business context: The role of relational exchange outcomes and customer characteristics
E Briggs, D Grisaffe
Journal of Service Research 13 (1), 37-51, 2010
772010
Identification effects on advertising response: The moderating role of involvement
IM Torres, E Briggs
Journal of Advertising 36 (3), 97-108, 2007
742007
Investigating the influence of velocity performance on satisfaction with third party logistics service
E Briggs, TD Landry, PJ Daugherty
Industrial Marketing Management 39 (4), 640-649, 2010
542010
Beyond just being there: An examination of the impact of attitudes, materialism, and self-esteem on the quality of helping behavior in youth volunteers
E Briggs, T Landry, C Wood
Journal of Nonprofit & Public Sector Marketing 18 (2), 27-45, 2007
522007
The influences of ethical climate and organization identity comparisons on salespeople and their job performance
E Briggs, F Jaramillo, WA Weeks
Journal of Personal Selling & Sales Management 32 (4), 421-436, 2012
432012
Perceived barriers to career advancement and organizational commitment in sales
E Briggs, F Jaramillo, WA Weeks
Journal of Business Research 65 (7), 937-943, 2012
432012
Does Hispanic-targeted advertising work for services?
IM Torres, E Briggs
Journal of Services Marketing 19 (3), 150-156, 2005
352005
Shared ethnicity effects on service encounters: A study across three US subcultures
DY Montoya, E Briggs
Journal of Business Research 66 (3), 314-320, 2013
292013
Explicating customer orientation's influence on frontline employee satisfaction
E Briggs, F Jaramillo, F Noboa
The Service Industries Journal 35 (3), 133-151, 2015
152015
Engagement with social media content: A qualitative exploration
HA Syrdal, E Briggs
Journal of Marketing Theory and Practice 26 (1-2), 4-22, 2018
122018
Patronage in continually delivered business service contexts
E Briggs, TD Landry, PJ Daugherty
Journal of Business Research 60 (11), 1144-1151, 2007
122007
How do differing community engagement strategies affect consumer responses to a retailer?
E Briggs, Z Yang, TR Harmon-Kizer, TJ Arnold
Journal of Marketing Theory and Practice 24 (1), 109-127, 2016
102016
Slogan recall effects on marketplace behaviors: The roles of external search and brand assessment
E Briggs, N Janakiraman
Journal of Business Research 80, 98-105, 2017
82017
A framework of satisfaction for continually delivered business services
E Briggs, TD Landry, PJ Daugherty
Journal of Business & Industrial Marketing 31 (1), 112-122, 2016
82016
The development of core retailer community functions
TJ Arnold, E Briggs, TD Landry, TA Suter
Journal of Marketing Theory and Practice 21 (3), 243-256, 2013
72013
Services' influence on minority portrayals in magazine advertising
E Briggs, TD Landry, IM Torres
Journal of Services Marketing 24 (3), 209-218, 2010
72010
Marketing actions and the value of customer assets
D Paul, R Bolton, ND Bowman, E Briggs
Journal of Service Research 5 (1), 39-54, 2002
62002
Developing a positive organizational image: The role of engagement with social media content
HA Syrdal, E Briggs
SMA Proceedings, 74-83, 2016
52016
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