Len Tiu Wright
Len Tiu Wright
Emeritus Prof, DMU; Formerly Marketing Professor, Huddersfield University and De Montfort University
Verified email at bham.ac.uk
Title
Cited by
Cited by
Year
E‐consumer behaviour
C Dennis, B Merrilees, C Jayawardhena, LT Wright
European journal of Marketing, 2009
4112009
Consumer empowerment: a Foucauldian interpretation
LT Wright, A Shankar, H Cherrier, R Canniford
European Journal of Marketing, 2006
3392006
Consumers online: intentions, orientations and segmentation
C Jayawardhena, LT Wright, C Dennis
International Journal of Retail & Distribution Management, 2007
2802007
Gaining competitive advantage from packaging and labelling in marketing communications
C Nancarrow, LT Wright, I Brace
British Food Journal, 1998
2531998
Food taste preferences and cultural influences on consumption
LT Wright, C Nancarrow, PMH Kwok
British Food Journal, 2001
2502001
205-2
C Dennis, A Newman, R Michon, J Josko Brakus, LT Wright
Journal of Retailing and Consumer Services 17 (3), 205-215, 2010
211*2010
Enhancing consumer empowerment
LT Wright, A Newman, C Dennis
European journal of marketing, 2006
2082006
A qualitative research agenda for small to medium‐sized enterprises
J Hill, LT Wright
Marketing intelligence & planning, 2001
1962001
The internet, information and empowerment
LT Wright, T Harrison, K Waite, GL Hunter
European Journal of Marketing, 2006
1872006
The influences of social e-shopping in enhancing young women's online shopping behaviour
C Dennis, A Morgan, LT Wright, C Jayawardhena
Journal of Customer Behaviour 9 (2), 151-174, 2010
1662010
An empirical investigation into e‐shopping excitement: antecedents and effects
C Dennis, B Merrilees, C Jayawardhena, LT Wright
European Journal of Marketing, 2009
1462009
Defining the scope of entrepreneurial marketing: a qualitative approach
J Hill, LT Wright
Journal of Enterprising Culture 8 (01), 23-46, 2000
1422000
The Marketing Research Process 4th edition
LT Wright, M Crimp
Prentice Hall, 1995
1131995
Lifecycles and crisis points in SMEs: a case approach
J Hill, C Nancarrow, LT Wright
Marketing Intelligence & Planning, 2002
1122002
No gender in cyberspace?
LM Martin, LT Wright
International Journal of Entrepreneurial Behavior & Research, 2005
1022005
An investigation of online consumer purchasing
C Jayawardhena, LT Wright, R Masterson
Qualitative Market Research: An International Journal 6 (1), 58-65, 2003
892003
Fast-food advertising in social media. A case study on Facebook in Egypt
HR Gaber, LT Wright
Journal of business and retail management research 9 (1), 52-63, 2014
862014
Exploring the in‐depth interview as a qualitative research technique with American and Japanese firms
LT Wright
Marketing Intelligence & Planning, 1996
831996
" Tell me lies, tell me sweet little lies": Dealing with socially desirable responses in market research
C Nancarrow, I Brace, LT Wright
The Marketing Review 2 (1), 55-69, 2001
792001
Fair trade marketing: An exploration through qualitative research
LT Wright, S Heaton
Journal of Strategic Marketing 14 (4), 411-426, 2006
782006
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Articles 1–20