Smart Tourism»: Growth for Tomorrow M Vasavada, YJ Padhiyar Journal for Research| Volume 1 (12), 2016 | 45 | 2016 |
Influence of sensory branding on consumer buying behavior: An empirical evidence with reference to coffee outlets of India SS Manojkumar, M Vasavada, MS Sharma International Journal of Management (IJM) 12 (3), 2021 | 10 | 2021 |
Socio-economic empowerment of self help group women in india with special reference to gujarat: an overview V Dave, M Vasavada International Journal of Innovations & Research Analysis, 101-108, 2022 | 3 | 2022 |
Analytical Crm for Google Edge-Data Mining Framework With Reference To Pharmaceuticals Industry in India P Devda, S Shah, M Vasavada International Journal of Management, Public Policy and Research 2 (1), 40-61, 2023 | 2 | 2023 |
Cause-related marketing online trust and purchase intention: investigating the role of CSR, cause involvement, perceived value and the moderating role of donation magnitude S Shah, M Vasavada, M Sharma International Journal of Electronic Marketing and Retailing 14 (2), 139-155, 2023 | 2 | 2023 |
An Empirical Study of Factors Contributing to International Patients Satisfaction with Special Reference to Medical Tourism in India AK Suraj Shah, Maurvi Vasavada ECS Transactions 107 (1), 1085-1099, 2022 | 2 | 2022 |
A conceptual study on sustainability and preservation of Indian culture and heritage with reference to Heritage City Ahmedabad DRM VASAVADA, DRS SHAH, MSNA GAJJAR Culture 8 (4), 2019 | 2 | 2019 |
MEASURING AN IMPACT OF GREEN MARKETING ON CONSUMER BUYING BEHAVIOR AND BRAND IMAGE-AN EMPIRICAL EVIDENCE WITH REFERENCE TO FMCG INDUSTRY IN GUJARAT STATE S Shah, M Vasavada, V Baudhanwala Towards Excellence 14 (1), 2022 | 1 | 2022 |
An Empirical Study to Measure Consumer Preferences towards Nutraceuticals And Dietary Supplements In Gujarat-Need Of An Hour Considering Covid-19 S Shah, M Vasavada, D Muliya Towards Excellence 13 (1), 2021 | 1 | 2021 |
AN EMPIRICAL STUDY TO MEASURE PERCEIVED BEHAVIOR OF YOUNG ADULTS TOWARDS AGRO TOURISM IN INDIA MV Dr) International Journal of Management (IJM) 11 (12), 2053-2062, 2020 | 1 | 2020 |
An Empirical Study to Measure Millennial’s Buying Behavior with Reference to Cause Related Marketing:-Examining Moderating Role of Cause Brand Congruence in Western India SS Manojkumar, MS Sharma, M Vasavada 7th AIMS International Conference on Management, India, 2009 | 1 | 2009 |
AN EMPIRICAL STUDY TO MEASURE FACTORS CONTRIBUTING TO EMPLOYEE ATTRITION IN LIFE INSURANCE INDUSTRY WITH SPECIAL REFERENCE TO GUJARAT STATE P Anisha, S Shah, M Vasavada | | 2024 |
Effectiveness of Hyper Localized Data Driven Advertisements in India. SMK Shah, M Vasavada, MS Sharma AIMS International Journal of Management 17 (2), 2023 | | 2023 |
E-LEARNING DURING COVID-19: AN EMPIRICAL RESEARCH TO MEASURE PERCEPTION OF YOUNG ADULTS IN GUJARAT STATE HS Gedia, DA Mahesh, M Vasavada, SS Manojkumar International Journal of Management (IJM) 13 (5), 2022 | | 2022 |
AN EMPIRICAL EVIDENCE TO MEASURE CUSTOMER PREFERENCE TOWARDS MEDICATED LOLLIPOP IN GUJARAT STATE–A PROPOSED MODEL FOR NEW PRODUCT DEVELOPMENT S Shah, M Vasavada, P Shah Towards Excellence 14 (1), 2022 | | 2022 |
An Empirical Study to Measure Millennial's Buying Behavior with Reference to Cause Related Marketing. SM Shah, MS Sharma, M Vasavada AIMS International Journal of Management 15 (1), 2021 | | 2021 |
Predicting Online Purchase Intention in Cause-Related Marketing: Investigating the role of CSR, Cause Involvement, Perceived Value M Vasavada, MS Sharma International Conference on Management and Information Systems September 25, 26, 2021 | | 2021 |
AN EMPIRICAL STUDY TO MEASURE PERCEIVED BEHAVIOR OF YOUNG ADULTS TOWARDS AGRO TOURISM IN INDIA M Vasavada International Journal of Management (IJM) 11 (12), 2053-2062, 2020 | | 2020 |
Cause Related Advertisement: A Strategic Tool to Predict the Consumer’s Purchase Intention with Moderating Role of Willingness of Contribution Size in Western India SM Vasavada Maurvi, Shah Suraj Prestige International Journal of Management and Research 2 (3), 18-30, 2020 | | 2020 |
PRESTIGE INTERNATIONAL JOURNAL OF MANAGEMENT AND RESEARCH MP Indore | | 2019 |