Dr.Tripti Dhote
Dr.Tripti Dhote
Assistant Professor, Symbiosis Institute of Telecom management, Symbiosis International University
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Cited by
Cited by
Effectiveness of digital marketing in education: An insight into consumer perceptions
T Dhote, Y Jog, N Gavade, G Shrivastava
Indian Journal of Science and Technology 8 (S4), 200-205, 2015
Long-duration storytelling: Study of factors influencing retention ability of brands
T Dhote, V Kumar
Journal of Creative Communications 14 (1), 31-53, 2019
Coping with the challenges posed by GAFA and other digital disruptors: Can advanced technologies help the banking sector
T Dhote, P Pathak, P Kulkarni
International Journal of Scientific and Technology Research 9 (2), 2196-2199, 2020
Framework for sustainability in Ecommerce business models: A Perspective Based approach.
ZD Dr. Dhote Tripti
Indian Journal of Marketing 47 (4), 35-50, 2017
Review of consumer engagement and digital entertainment on over the top platforms
TP Dhote
Digital Entertainment: The Next Evolution in Service Sector, 23-44, 2021
Mahindra electric cars: Challenges of driving a revolution in the Indian market
T Dhote, PK Chaitanya, J Mandot
Asian Journal of Management Cases 20 (1), 35-46, 2023
Disrupting the traditional marketing process and decision making using augmented and virtual reality
R Sharma, T Dhote
2022 International Conference on Decision Aid Sciences and Applications …, 2022
Evaluating the Relevance of Contextual HyperAdvertising on Social Media: An Empirical Study
ZD Dhote Tripti
Digital Marketing and Consumer Engagement: Concepts, Methodologies, Tools …, 2018
Studying Celebrity Engagement on Social Media: An Indian Experience
DD Tripti
"Holistic Approaches to Brand Culture and Communication Across Industries" 1 …, 2017
Evaluating the relevance of contextual hyper-advertising on social media: An empirical study
D Tripti, Z Danish
International Journal of Social and Organizational Dynamics in IT (IJSODIT …, 2016
Khushboo Gujarat Ki: Branding a Fragrance
T Dhote
IOSR Journal of, 2015
The impact of social media channels on start-up businesses
SVB Goudar, T Dhote, MYO Al-Muttar, KH Mohmmed
AIP Conference Proceedings 2736 (1), 2023
Blockchain-based decentralized finance: Revamping the traditional financial ecosystem
P Shukla, T Dhote, AJ Obaid, AY Oudah
AIP Conference Proceedings 2736 (1), 2023
Study of augmented reality and virtual reality in online education: Application and use cases
H Kothari, T Dhote, ZA Salam, KH Mohmmed
AIP Conference Proceedings 2736 (1), 2023
Identifying factors affecting purchase decision of consumer with reference to offline retail consumers due to Covid-19
I Gupta, T Dhote, A Alkhayyat, HM Kadhim, KS Mohsen
AIP Conference Proceedings 2736 (1), 2023
Enhancing Public Safety Through Real-Time Crowd Density Analysis and Management
T Daware, T Dhote
2023 5th International Conference on Inventive Research in Computing …, 2023
Leveraging IoT Technologies in Retail Industry to improve Customer Experience: Current Applications and Future Potential
S Saxena, T Dhote
2023 Somaiya International Conference on Technology and Information …, 2023
Futuristic Approach of 5G in Marketing and Branding Through Entertainment
T Dhote, P Pathak, SP Iyengar
Digital Entertainment as Next Evolution in Service Sector: Emerging Digital …, 2023
Leveraging Curiosity Branding and Content to Remodel Viewing Habits: A Case of Netflix in India
T Dhote, PK Chaitanya
Breaking Down Language and Cultural Barriers Through Contemporary Global …, 2019
Profitable Programming Can Still Be Ethical
T Dhote
Journal of Media Ethics 33 (4), 218-220, 2018
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