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Sara Liao-Troth
Sara Liao-Troth
Assistant Professor, Georgia College & State University
Verified email at liao-troth.com
Title
Cited by
Cited by
Year
The role of involvement on millennials' mobile technology behaviors: The moderating impact of status consumption, innovation, and opinion leadership
JK Eastman, R Iyer, S Liao-Troth, DF Williams, M Griffin
Journal of marketing theory and practice 22 (4), 455-470, 2014
2242014
The truck driver experience: identifying psychological stressors from the voice of the driver
DF Williams Jr, SP Thomas, S Liao-Troth
Transportation Journal 56 (1), 54-76, 2017
522017
Teaching supply chain management complexities: A SCOR model based classroom simulation
GS Webb, SP Thomas, S Liao‐Troth
Decision Sciences Journal of Innovative Education 12 (3), 181-198, 2014
382014
Twenty years of IJLM: evolution in research
S Liao‐Troth, S Thomas, SE Fawcett
The International Journal of Logistics Management 23 (1), 4-30, 2012
352012
A shift in fundamentals: the changing direction in logistics and transportation management
MC Holcomb, S Liao-Troth, KB Manrodt
Transportation Journal 53 (4), 516-533, 2014
162014
Inefficacy: the tipping point of driver burnout
SP Thomas, S Liao-Troth, DF Williams
International Journal of Physical Distribution & Logistics Management 50 (4 …, 2020
112020
Illustrating business marketing concepts through the value chain game
S Liao-Troth, SP Thomas, GS Webb
Marketing Education Review 25 (1), 59-64, 2015
32015
Practicing what we teach: Ten years of teaching innovations
S Liao-Troth, SP Thomas
Marketing Education Review 26 (1), 1-2, 2016
22016
Illustrating B2B Marketing Concepts: The Value Chain Game
S Liao-Troth, SP Thomas, GS Webb
Annals of the Society for Marketing Advances Volume 2, 6, 2013
2013
The Impact of Involvement on Millennials' Mobile Technology Behaviors: The Moderating Impact of Status Consumption, Innovation, and Opinion Leadership
JK Eastman, R Iyer, S Liao-Troth, DF Williams
2013
The SCOR Model Supply Chain Game
GS Webb, SP Thomas, S Liao-Troth
IJLM’s IMPACT: TWENTY YEARS OF LOGISTICS AND SUPPLY CHAIN MANAGEMENT RESEARCH
S Liao-Troth, SP Thomas
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