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Dr. Sushant kumar Vishnoi
Dr. Sushant kumar Vishnoi
Institute of Management Studies (IMS) Ghaziabad - B School
Verified email at imsgzb.ac.in
Title
Cited by
Cited by
Year
Artificial Intelligence enabled marketing solutions : A review
SK Vishnoi, T Bagga, A Sharma, SN Wani
Indian Journal Of Economics & Business 17 (4), 167-177, 2018
702018
Medical Tourism: Treatment, Therapy & Tourism
T Bagga, SK Vishnoi, S Jain, R Sharma
International Journal of Scientific & Technology Research 9 (3), 4447-4453, 2020
632020
Marketing Intelligence: Antecedents and Consequences
SK Vishnoi, T Bagga
3RD INTERNATIONAL CONFERENCE ON INNOVATIVE COMPUTING AND COMMUNICATION …, 2020
292020
Intelligent Automation, Planning & Implementation: A Review of Constraints
SK Vishnoi, A Tripathi, T Bagga
International Journal on Emerging Technologies 10 (1(a)), 174-178, 2019
282019
Big Data-Driven Marketing enabled Business Performance: A Conceptual Framework of Information, Strategy and Customer Lifetime Value
A Tripathi, T Bagga, S Sharma, SK Vshnoi
11th International Conference on Cloud Computing, Data Science & Engineering …, 2021
202021
A Study on Customer Preferences towards Travel and Tourism Sector and Their Services
A Singh, SK Vishnoi, T Bagga
122018
Marketing Intelligence and Firm Performance: Reviewing The Mediating Impact Of Customer Relationships, Customer Satisfaction And Customer Loyalty
SK Vishnoi, T Bagga, R Aggarwal
Indian Journal of Economics and Business 18 (2), 555-570, 2019
102019
Social Media Analytics: Impact & Implications in Healthcare
SK Vishnoi, A Saini, T Bagga
International Journal for Modern Trends in Science and Technology 6 (6), 22-28, 2020
42020
Continuance Intention of ChatGPT Use by Students
CS Shah, S Mathur, SK Vishnoi
Springer Nature Switzerland, 159-175, 2023
22023
Modeling the Determinants of Brand Loyalty Using PLS-SEM: A Study of Automobile Customers in Emerging Economies
SK Vishnoi, S Akhter, T Bagga, A Mittal
Indian Journal of Marketing 53, 27-44, 2023
22023
Study of Consumer Behavior Towards Real Estate Sector Post Demonetization
A Khurana, SK Vishnoi, T Bagga
International Journal of Management Studies 5 (4(4)), 108-115, 2018
22018
Digital photo hoarding in online retail context. An in-depth qualitative investigation of retail consumers
R Agarwal, A Mehrotra, MK Pant, EA Alzeiby, SK Vishnoi
Journal of Retailing and Consumer Services 78, 103729, 2024
12024
Connecting BOP consumers and retailers: What drives small-time retailing through social media?
J Kumar, G Katiyar, A Mehrotra, R Attri, SK Vishnoi
Journal of Retailing and Consumer Services 77, 103679, 2024
12024
Exploring Technology and Organizational Capability from the Perspective of Marketing Intelligence
SK Vishnoi, T Bagga, A Tripathi
2021 9th International Conference on Reliability, Infocom Technologies and …, 2021
12021
AI-enabled Green Business Strategy: Path to carbon neutrality via environmental performance and green process innovation
V Chotia, Y Cheng, R Agarwal, SK Vishnoi
Technological Forecasting and Social Change 202, 123315, 2024
2024
Factors Influencing the Mental Health of White-Collar Construction Workers in Developing Economies: Analytical Study during the COVID-19 Pandemic in India
Deep, S., Sonkar, N., Yadav, P., Vishnoi, S., Bhoola, V., Kumar, A.
Journal of Construction Engineering and Management 170 (5), 1-16, 2024
2024
Examining the Impact of Argument Quality and Source Credibility on Consumers’ Behavioral Intention Toward Green Cosmetics: The Moderating Role of Perceived Innovativeness
S Mathur, SK Vishnoi, T Bagga, A Mittal, A Mittal
Prabandhan: Indian Journal of Management 17 (3), 26-47, 2024
2024
Construct modelling, statistical analysis and empirical validation using PLS-SEM: a step-by-step guide of the analysis procedure
SK Vishnoi, S Mathur, T Bagga, A Singhal, P Rawal, S Sharma, R Yadav
International Journal of Data Analysis Techniques and Strategies 16 (2), 162-180, 2024
2024
Influence of augmented reality and virtual reality on real estate investment decisions: understand consumer perspective in Indian AEC industry
S Deep, S Vishnoi, R Malhotra, S Mathur, H Yawale, A Kumar, A Singla
Engineering, Construction and Architectural Management, 2023
2023
Big Data in Healthcare: Technological Implications and Challenges
SK Vishnoi, N Virmani, D Pant, A Garg
Designing Intelligent Healthcare Systems, Products, and Services Using …, 2022
2022
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