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Joseph Jeya Anand S
Joseph Jeya Anand S
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Title
Cited by
Cited by
Year
Modeling brand immunity: the moderating role of generational cohort membership
B Saju, K Harikrishnan, S Joseph Jeya Anand
Journal of brand Management 25, 133-146, 2018
182018
Innovativeness and uniqueness as motivations for online shopping tendency and the mediating role of information acquisition
H Adityan, K Harikrishnan, SJJ Anand, B Saju
International Journal of Business Innovation and Research 13 (1), 30-51, 2017
92017
A study on psychological modelling of market maven for marketing operations with special reference to Indian market
K Harikrishnan, D Ashok, PDD Dominic, SJJ Anand
International Journal of Business Excellence 7 (4), 473-498, 2014
82014
Modelling performance of supply chain system and its antecedents: an empirical study
JJA Selvaraj, JR Wesley
International Journal of Business Information Systems 34 (3), 330-354, 2020
42020
Integrated supply chain risk management capabilities and its impact on supply chain demand management-an empirical study
JJA Selvaraj, JR Wesley
International Journal of Business Information Systems 34 (3), 447-462, 2020
22020
New insights on consequences of corporate associations-an investigation of mediators and moderator in Indian context
B Saju, K Rangarajan, K Harikrishnan, SJJ Anand
International Journal of Business Excellence 12 (1), 102-126, 2017
22017
Neuromarketing: Identifying and satisfying consumers’ latent wants-a review
KH Krishnan, JJ Anand, B Saju
International Journal of Engineering and Management Research (IJEMR) 6 (5 …, 2016
22016
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