| Tourism between divided nations: An examination of stereotyping on destination image CC Chen, YHR Lai, JF Petrick, YH Lin Tourism Management 55, 25-36, 2016 | 216 | 2016 |
| Examining the relationships between perceived value, service quality, satisfaction, and willingness to revisit a theme park. YHR Lai, JY Chu, JF Petrick 2011 Travel and Tourism Research Association Conference, 2011 | 41* | 2011 |
| Enhance Online Purchase Intentions: The Role of Perceived Value, Trust, and Commitment YH Lai Journal of Tourism and Hospitality Management 3 (2), 89-99, 2015 | 20 | 2015 |
| Consumer Behavior in the Smartphone Segment Market: An Analysis of College Students. JC Chung, YH Lai International Journal of Supply Chain Management 6 (3), 218-221, 2017 | 6 | 2017 |
| Organic Products Purchase Behavior: A Case Study for Urban Consumers in Central Taiwan. YH Lai, LW Liu International Journal of Supply Chain Management 6 (3), 222-225, 2017 | 2 | 2017 |
| The Discriminant Effect of Perceived Value on Travel Intention: Visitor vs. on-Visitors CC Chen, YH Lai, JF Petrick | 2 | 2016 |
| The Economic Impact on Leisure Activities YHR Lai, CC Chen, JF Petrick | 1 | 2016 |
| The Online Betting Behavior of Sport Lottery Consumers. LW Liu, YH Lai, TH Hsieh International Journal of E-Services and Mobile Applications 14 (1), 1-18, 2022 | | 2022 |
| 選擇反映性測量模式或形成性測量模式？以社群媒體形式之顧客參與行為構念設定為例 何昶鴛， 賴盈孝， 柳立偉 觀光休閒學報, 307-336, 2020 | | 2020 |
| 體型雕塑者的休閒動機, 休閒涉入, 休閒效益, 幸福感相關之研究 賴盈孝， 陳建廷， 徐瑋函 運動休閒管理學報 15 (4), 19-35, 2018 | | 2018 |
| The Reason Why People Use Instagram: Quantitative vs. Qualitative Approach YH Lai, CI Ho, JC Chung Global Conference on Business, Hospitality, and Tourism Research (GLOSEARCH …, 2018 | | 2018 |
| VARIOUS MODEL SPECIFICATIONS FOR CONCEPTUALIZING CUSTOMER ENGAGEMENT ON FACEBOOK FAN PAGES: A CASE STUDY FROM THE DINING INDUSTRY CI Ho, YH Lai, LW Liu 2018 Global Marketing Conference at Tokyo, 1069-1069, 2018 | | 2018 |
| 餐廳服務品質在親子外食中的角色─以中部地區為例 賴盈孝， 邱育典， 何昶鴛， 鍾任傑 觀光與休閒管理期刊 6 (1), 153-166, 2018 | | 2018 |
| 以參照單位分析法探討家庭外食之餐廳選擇因素 何昶鴛， 李艾庭， 賴盈孝， 陳銘芷 觀光與休閒管理期刊 4 (2), 31-44, 2016 | | 2016 |
| The Role of Trust in the Satisfaction-behavioral Intention Chain YH Lai | | 2013 |
| 自行車環臺之價值: 價值基礎動機之階層分析 何昶鴛， 尤智隆， 黃淑琴， 賴盈孝 | | |
Chun-Chu (Bamboo) ChenAssistant Professor of Hospitality Business Management, Washington State UniversityVerified email at wsu.edu
