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Co-authors
Kasilingam Lingaraja
Assistant Professor, Department of Business Administration, Thiagarajar College(Autonomous), Madurai
Verified email at tcarts.in
vijayadurai J
Professor of Management Studies, Madurai Kamaraj University
Verified email at mkuniversity.org
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Dr. R. Arun Prasath
Assistant Professor of business administration, Thiagarajar College
Verified email at tcarts.in -
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Marketing and Human resource management
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Year
Impact of Customers’ Opinion About Social Media Advertisement on Buying Behaviour: Model Based Approach
RA Prasath, R Veluchamy, K Lingaraja, A Ammal, SK Peter, P Parthiban
Forthcoming, Academy of Marketing Studies Journal 26, 1-10
, 2021
2021
A Study on Consumers Attitude and Their Behaviours Towards The Post Paid Mobile Phone Subscribers
RA Prasath, J Vijayadurai
2021
Dimensions of E-Waste Management and its Business Opportunities
RA Prasath, R Veluchamy, K Lingaraja, MO Sigo
Alochana Chakra Journal 9
, 2020
2020
Service Quality of Employees In Banking Industry: An Empirical Study In Madurai District
RA Prasath, PM Prabha
S. NO Title of Articles and Authors Page No
, 2020
2020
Dimension of Customers’ opinion Towards Social Networking Sites Advertising: An Empirical Study
DRTK Vizhi, RA Prasath
S. NO Title of Articles and Authors Page No
, 2020
2020
A Study on Employee Motivation Inprivate Banking Sector
RA PRASATH
PRINCIPAL’S MESSAGE, 59
, 2019
2019
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